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Evaluation of Packaging Form Regarding Consumers’ Sentimental Response to Bottled Beverage Containers
16 references·0 citing·47 second hop
Evaluation of Packaging Form Regarding Consumers’ Sentimental Response to Bottled Beverage Containers (2018)Evaluation of Packaging Form Regarding Co…What’s in it for me? Food packaging and consumer responses, a focus group study (2015)What’s in it for me? Food pac…Advancing the aesthetic middle principle: Trade-offs in design attractiveness and strength (2013)Advancing the aesthetic middl…Products classification in emotional design using a basic-emotion based semantic differential method (2012)Products classification in em…A preliminary study of perceptual matching for the evaluation of beverage bottle design (2012)A preliminary study of percep…A mixed‐methods approach for designing market‐driven packaging (2012)A mixed‐methods approach for …Tough package, strong taste: The influence of packaging design on taste impressions and product evaluations (2010)Tough package, strong taste: …Studying the influence of package shape and colour on consumer expectations of milk desserts using word association and conjoint analysis (2010)Studying the influence of pac…Accelerating structured consumer‐driven package design (2010)Accelerating structured consu…Customer satisfaction in the first and second moments of truth (2008)Customer satisfaction in the …The importance of packaging design for own‐label food brands (2007)The importance of packaging d…The importance of packaging attributes: a conjoint analysis approach (2007)The importance of packaging a…A measurement scale for evaluating the attractiveness of a passenger car form aimed at young consumers (2006)A measurement scale for evalu…Form design of product image using grey relational analysis and neural network models (2004)Form design of product image …A case study exploring the packaging design management process within a UK food retailer (2003)A case study exploring the pa…Kansei engineering as a powerful consumer-oriented technology for product development (2002)Kansei engineering as a power…A technique for measurement of attitudes (1932)A technique for measurement o…The Measurement of Meaning (1957)Kansei Engineering: A new ergonomic consumer-oriented technology for product development (1995)A semantic differential study of designers’ and users’ product form perception (2000)A study on bicycle appearance preference by using FCE and FAHP (2013)Applying Kansei engineering to design logistics services – A case of home delivery service (2015)Rule-based back propagation neural networks for various precision rough set presented KANSEI knowledge prediction: a case study on shoe product form features extraction (2016)How Advertising Works: What Do We Really Know? 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References

  • 1932A technique for measurement of attitudes9,567 cited
  • 2002Kansei engineering as a powerful consumer-oriented technology for product development734 cited
  • 2007The importance of packaging attributes: a conjoint analysis approach717 cited
  • 2010Tough package, strong taste: The influence of packaging design on taste impressions and product evaluations456 cited
  • 2010Studying the influence of package shape and colour on consumer expectations of milk desserts using word association and conjoint analysis356 cited
  • 2007The importance of packaging design for own‐label food brands283 cited
  • 2004Form design of product image using grey relational analysis and neural network models190 cited
  • 2015What’s in it for me? Food packaging and consumer responses, a focus group study115 cited
  • 2012Products classification in emotional design using a basic-emotion based semantic differential method91 cited
  • 2012A preliminary study of perceptual matching for the evaluation of beverage bottle design81 cited
  • 2010Accelerating structured consumer‐driven package design75 cited
  • 2008Customer satisfaction in the first and second moments of truth66 cited
  • 2003A case study exploring the packaging design management process within a UK food retailer66 cited
  • 2006A measurement scale for evaluating the attractiveness of a passenger car form aimed at young consumers

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58 cited
  • 2013Advancing the aesthetic middle principle: Trade-offs in design attractiveness and strength43 cited
  • 2012A mixed‐methods approach for designing market‐driven packaging34 cited
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