Articlehybrid2018

Analysis of corporate political activity strategies of the food industry: evidence from France

77 citations0/0 files storedPublic Health Nutrition

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Global Public Health Policies and Epidemiology Consumer Attitudes and Food Labeling Political Influence and Corporate Strategies

Abstract

OBJECTIVE: To identify the corporate political activity (CPA) of major food industry actors in France. DESIGN: We followed an approach based on information available in the public domain. Different sources of information, freely accessible to the public, were monitored.Setting/SubjectsData were collected and analysed between March and August 2015. Five actors were selected: ANIA (Association Nationale des Industries Agroalimentaires/National Association of Agribusiness Industries); Coca-Cola; McDonald's; Nestlé; and Carrefour. RESULTS: Our analysis shows that the main practices used by Coca-Cola and McDonald's were the framing of diet and public health issues in ways favourable to the company, and their involvement in the community. ANIA primarily used the 'information and messaging' strategy (e.g. by promoting deregulation and shaping the evidence base on diet- and public health-related issues), as well as the 'policy substitution' strategy. Nestlé framed diet and public health issues, and shaped the evidence base on diet- and public health-related issues. Carrefour particularly sought involvement in the community. CONCLUSIONS: We found that, in 2015, the food industry in France was using CPA practices that were also used by other industries in the past, such as the tobacco and alcohol industries. Because most, if not all, of these practices proved detrimental to public health when used by the tobacco industry, we propose that the precautionary principle should guide decisions when engaging or interacting with the food industry.

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References

2013Ultra‐processed products are becoming dominant in the global food system 2013Profits and pandemics: prevention of harmful effects of tobacco, alcohol, and ultra-processed food and drink industries 2003Food Politics: How the Food Industry Influences Nutrition and Health 2009The Perils of Ignoring History: Big Tobacco Played Dirty and Millions Died. How Similar Is Big Food?2012Manufacturing Epidemics: The Role of Global Producers in Increased Consumption of Unhealthy Commodities Including Processed Foods, Alcohol, and Tobacco 2015Strengthening of accountability systems to create healthy food environments and reduce global obesity 2015A proposed approach to systematically identify and monitor the corporate political activity of the food industry with respect to public health using publicly available information 2012The Limits of Corporate Social Responsibility: Techniques of Neutralization, Stakeholder Management and Political CSR

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