Transparency to the Rescue?

Abstract

Transparency has emerged as an ethical principle in contemporary journalism and is contended to improve accountability and credibility by journalists and scholars alike. However, to date, few attempts have been made to record the public’s views on transparency. This study enriches current knowledge by using data from an experiment, survey and focus groups in Sweden collected between 2013 and 2015. Overall, the results suggest that the respondents are not particularly moved by transparency in any form; it does not produce much effect in the experiments and is not brought up in the focus groups. While that is the key finding of this study, it should also be noted that various forms of user participation are evaluated negatively, while providing hyperlinks, explaining news selection and framing, and correcting errors are viewed positively. Implications for journalism practice and research are discussed.

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