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Purpose The purpose of this paper is to analyse the influence of the profile of cultural entrepreneurs (CE), in terms of their demographic characteristics and resources, on the performance of cultural and creative firms (CCFs). Design/methodology/approach Departing from demographic theory and resource-based view, two hypotheses have been formulated and empirically tested, using a multiple regression model, with a sample of 80 Spanish CCFs. The CCF performance has been measured through two objective (employment growth and profitability) and one subjective/perceptual measurements (satisfaction of the CE with the attainment of objectives). Findings With respect to the demographic variables, a negative relationship between the CE’s age and employment growth, and a partial positive influence of the CE’s prior experience on employment growth and the subjective measurement of performance have been found. Regarding to the CE’s resources, the empirical evidence shows that there is no direct relationship between the CE’s possession of any resources studied − financial, knowledge and social connections − and CCF performance. Originality/value This work makes three important contributions as it analyses the CE and focuses on CCF management, a topic little discussed in the entrepreneurship literature. Second, there is an analysis of some of the variables pertaining to the entrepreneur’s demographic profile that have been applied to top management teams and in a more or less isolated way in the entrepreneurship area. And, finally, a multidimensional measurement is used to explain the CCF performance.
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