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The social influence of other consumers on consumers’ reward donations · Study

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ArticleThe social influence of other consumers on consumers’ reward donations

Yixing Lisa Gao2018

Article2018

The social influence of other consumers on consumers’ reward donations

Yixing Lisa Gao · Anna S. Mattila

24 citations·0/0 files stored·International Journal of Hospitality Management

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Customer Service Quality and Loyalty Nonprofit Sector and Volunteering Consumer Behavior in Brand Consumption and Identification

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References

1954A Theory of Social Comparison Processes 2010Satisfaction: a behavioral perspective on the consumer 2001Does Doing Good Always Lead to Doing Better? Consumer Reactions to Corporate Social Responsibility 2010Customer Engagement Behavior: Theoretical Foundations and Research Directions 2006Corporate Social Responsibility, Customer Satisfaction, and Market Value 2014Satisfaction: A Behavioral Perspective on the Consumer 1998Understanding and assessing the motivations of volunteers: A functional approach.2010Maximizing Business Returns to Corporate Social Responsibility (CSR): The Role of CSR Communication

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2020The landscape of customer engagement in hospitality and tourism: a systematic review 2022Effect of Serendipity in an Encounter on Purchase Intention of Unexpected Products

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Details

Year2018

Typearticle

Published2018-08-31

VenueInternational Journal of Hospitality Management

ISSN-L0278-4319

Languageen

Citations24

Files0 public / 0

ShelfCustomer Service Quality and Loyalty

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doi10.1016/j.ijhm.2018.08.014

openalex_workW2889409924

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