The Transmedia Script for Nonfictional Narratives

Abstract

This chapter proposes a journey through an experience of transmedia journalism developed by the multimedia communication team at the National University of Rosario, Argentina, focusing on the transformation of the current media ecosystem, the characteristics assumed by transmedia storytelling in a nonfictional field, and the development of the transmedia script for the project Women for Sale, a transmedia documentary that addresses the trafficking of people for the purposes of sexual exploitation. The creation of a complex narrative universe and the definitions of stories, platforms, user experiences, and the execution of a transmedia project are analyzed in light of what has been learned in this experience of journalistic production.

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