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The Model Of Product Quality, Promotion, Price, And Purchase Decisions

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References

2024Manajemen Pemasaran Modern1,404 cited
2004Dasar-dasar pemasaran331 cited
2008Perilaku Konsumen: Implikasi pada Strategi Pemasaran240 cited
2013Influences of Price And Quality On Consumer Purchase Of Mobile Phone In The Kumasi Metropolis In Ghana A Comparative Study79 cited
2015Analisis Pengaruh Produk, Harga, Distribusi, Dan Promosi Terhadap Keputusan Pembelian Serta Implikasinya Pada Kepuasan Pelanggan62 cited
2018The Analysis of Product, Price, Place, Promotion and Service Quality on Customers’ Buying Decision of Convenience Store: A Survey of Young Adult in Bekasi, West Java, Indonesia60 cited

Cited by

2021Factors Influencing Purchase Decision of Chinese Consumer under Live Streaming E-Commerce Model37 cited
2021The Relationship Between Product Quality, Brand Image, Purchase Decision, and Repurchase Intention29 cited
2024Unraveling the influence of product advertising on consumer buying interest: exploring product knowledge, product quality, and mediation effects12 cited

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