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Exploring Omnichannel Retailing · Study

BookExploring Omnichannel Retailing

Patsy Perry2018

Book2018

Exploring Omnichannel Retailing

Patsy Perry · Anthony Kent · Francesca Bonetti

41 citations·0/0 files stored·Springer eBooks

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Consumer Retail Behavior Studies Consumer Market Behavior and Pricing Digital Innovation in Industries

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References

1991The theory of planned behavior 1989Perceived Usefulness, Perceived Ease of Use, and User Acceptance of Information Technology 2003User Acceptance of Information Technology: Toward A Unified View1 2019Diffusion of Innovations 1 1989User Acceptance of Computer Technology: A Comparison of Two Theoretical Models 2000A Theoretical Extension of the Technology Acceptance Model: Four Longitudinal Field Studies 2012Consumer Acceptance and Use of Information Technology: Extending the Unified Theory of Acceptance and Use of Technology1 2008Technology Acceptance Model 3 and a Research Agenda on Interventions

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2021Micro-level practices of bricolage during business model innovation process: The case of digital transformation towards omni-channel retailing 2021Challenges, Opportunities, and Lessons Learned: Sustainability in Brazilian Omnichannel Retail 2019The need for services and technologies in physical fast fashion stores: Generation Y’s opinion 2021Understanding Mobile Showrooming Based on a Technology Acceptance and Use Model 2023

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Year2018

Typebook

Published2018-12-05

VenueSpringer eBooks

Languageen

Citations41

Files0 public / 0

ShelfConsumer Retail Behavior Studies

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doi10.1007/978-3-319-98273-1

openalex_workW2902533653

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A cost-based tool for the comparison of different e-grocery supply chain strategies

2023Transferring in-store experience to online: An omnichannel strategy for DIY customers’ enhanced brand resonance and co-creative actions

2024The Use of Digital Channels in Omni-Channel Retail—An Empirical Study

2018Exploring Omnichannel Retailing: Common Expectations and Diverse Reality