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Trustmarks: Strategies for exploiting their full potential in e-commerce · Study

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ArticleTrustmarks: Strategies for exploiting their full potential in e-commerce

Frauke Mattison Thompson2018

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Articlegreen2018

Trustmarks: Strategies for exploiting their full potential in e-commerce

Frauke Mattison Thompson · Sven Tuzovic · Corina Braun

40 citations·0/0 files stored·Business Horizons

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Technology Adoption and User Behaviour Digital Marketing and Social Media Privacy, Security, and Data Protection

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References

1994The Commitment-Trust Theory of Relationship Marketing 1981Culture's Consequences: International Differences in Work-Related Values 1983Culture's Consequences: International Differences in Work-Related Values.1995An Integrative Model Of Organizational Trust 2003Trust and TAM in Online Shopping: An Integrated Model1 1997An Examination of the Nature of Trust in Buyer-Seller Relationships 2003Consumer Acceptance of Electronic Commerce: Integrating Trust and Risk with the Technology Acceptance Model 2007A trust-based consumer decision-making model in electronic commerce: The role of trust, perceived risk, and their antecedents

Cited by

2021New Directions in Corporate Social Responsibility and Ethics: Codes of Conduct in the Digital Environment 2023Certification Labels for Trustworthy AI: Insights From an Empirical Mixed-Method Study 2020A Novel Extension of the TOPSIS Method Adapted for the Use of Single-Valued Neutrosophic Sets and Hamming Distance for E-Commerce Development Strategies Selection 2024Cultivating initial trust in ghost kitchens: A mixed-methods investigation of antecedents and consequences

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Details

Year2018

Typearticle

Published2018-12-06

VenueBusiness Horizons

ISSN-L0007-6813

Languageen

Citations40

Files0 public / 0

ShelfTechnology Adoption and User Behaviour

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doi10.1016/j.bushor.2018.09.004

openalex_workW2903596682

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2019

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2021The Use of Trust Seals in European and Latin American Commercial Transactions

2022Impact of Interactivity on Bookkeeping Application Adoption Intention in the New Normal