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Is transparency a good thing? How online price transparency and variability can benefit firms and influence consumer decision making
12 references·14 citing·45 second hop
Is transparency a good thing? How online price transparency and variability can benefit firms and influence consumer decision making (2018)Is transparency a good thing? How online …The Strategy and Tactics of Pricing (2017)The Strategy and Tactics of P…Designing online selling mechanisms: Transparency levels and prices (2008)Designing online selling mech…The Moderating Role of Familiarity in Fairness Perceptions of Revenue Management Pricing (2007)The Moderating Role of Famili…How and How Much To Reveal? The Effects of Price Transparency On Consumers' Price Perceptions (2007)How and How Much To Reveal? T…Wine Online: Search Costs and Competition on Price, Quality, and Distribution (2000)Wine Online: Search Costs and…Wine Online: Search Costs Affect Competition on Price, Quality, and Distribution (2000)Wine Online: Search Costs Aff…Interactive Home Shopping: Consumer, Retailer, and Manufacturer Incentives to Participate in Electronic Marketplaces (1997)Interactive Home Shopping: Co…Reasons for Substantial Delay in Consumer Decision Making (1995)Reasons for Substantial Delay…EDLP, Hi-Lo, and Margin Arithmetic (1994)EDLP, Hi-Lo, and Margin Arith…Buyer Uncertainty and Information Search (1989)Buyer Uncertainty and Informa…Regret in Decision Making under Uncertainty (1982)Regret in Decision Making und…The Economics of Information (1961)The Economics of InformationLeveraging E-commerce Potential: Trust, Transparency, and Technological Innovations in Tanzania (2025)Leveraging E-commerce Potenti…Can Internet Business Model Promote Durable Goods Consumption? A Quasi-Natural Experiment Based on the Exemplary Project of Boosting E-Commerce in Rural Households (2025)Can Internet Business Model P…Same same, but different: consumers’ decision–making process and psychological disempowerment in the digital society (2024)Same same, but different: con…Price transparency in international retailing on digital platforms (2024)Price transparency in interna…Price fairness perception on online food service platforms: A data-driven approach using fsQCA and machine learning (2024)Price fairness perception on …Sustainable Apparel Consumption: Personal Norms, CSR Expectations, and Hedonic vs. Utilitarian Shopping Value (2023)Sustainable Apparel Consumpti…Presenting a framework for the successful entry of women entrepreneurs into green entrepreneurship (2022)Presenting a framework for th…A Systematic Literature Review of Dynamic Pricing Strategies (2022)A Systematic Literature Revie…“I will pay you more, as long as you are transparent!”: An investigation of the pick-your-price participative pricing mechanism (2022)“I will pay you more, as long…Seasonal balancing of revenue and demand in hotel industry: the case of Dubai City (2021)Seasonal balancing of revenue…Increasing Consumers’ Purchase Intentions Toward Fair-Trade Products Through Partitioned Pricing (2021)Increasing Consumers’ Purchas…Critical success factors in the sharing economy: a customer perspective (2020)Critical success factors in t…A Study of Indonesian Online Marketplace: Information Processing Theory Paradigm (2020)A Study of Indonesian Online …Research of O2O website based consumer purchase decision-making model (2019)Research of O2O website based…An Information Processing Theory of Consumer Choice (1979)The Effects of Product Class Knowledge on Information Search Behavior (1985)Dimensions of Consumer Expertise (1987)Customer Loyalty: Toward an Integrated Conceptual Framework (1994)Consumer perceived risk: conceptualisations and models (1999)Looking for Information: A Survey of Research on Information Seeking, Needs, and Behavior (2016)Prospect Theory: An Analysis of Decision under Risk (1979)An attributional theory of achievement motivation and emotion. (1985)Prospect theory: An analysis of decision under risk (1988)An integrated model of price, satisfaction and loyalty: an empirical analysis in the service sector (2007)Hotel revenue management and the Internet: The effect of price presentation strategies on customers’ willingness to book (2008)Effects of Expiration Date-Based Pricing on Brand Image Perceptions (2011)Risk Aversion in the Small and in the Large (1976)Status quo bias in decision making (1988)Individual differences in reasoning: Implications for the rationality debate? (2000)Risk as feelings. (2001)Theory of games and economic behavior (2019)The Cost of Thinking (1980)Consumer Reactions to Product Failure: An Attributional Approach (1984)External Search Effort: An Investigation Across Several Product Categories (1987)Herding in online product choice (2006)An exploration of consumer resistance to innovation and its antecedents (2009)Reducing perceived health risk to attract hotel customers in the COVID-19 pandemic era: Focused on technology innovation for social distancing and cleanliness (2020)Consumer Decision Making in Online Shopping Environments: The Effects of Interactive Decision Aids (2000)Measuring the Customer Experience in Online Environments: A Structural Modeling Approach (2000)Service Quality Delivery through Web Sites: A Critical Review of Extant Knowledge (2002)Customer perceived value, satisfaction, and loyalty: The role of switching costs (2004)The Economics of Welfare (1933)Mental Accounting and Consumer Choice (1985)Meta-Analytic Procedures for Social Research (1991)Supermarket Competition: The Case of Every Day Low Pricing (1997)Towards value-based pricing—An integrative framework for decision making (2003)Effects of pricing and promotion on consumer perceptions: it depends on how you frame it (2005)Constructive Consumer Choice Processes (1998)Hedonic and utilitarian motivations for online retail shopping behavior (2001)Applying the Technology Acceptance Model and Flow Theory to Online Consumer Behavior (2002)American Economic Review (2019)Handbook of consumer behavior (1991)Digital Economics (2019)The chilling effects of network externalities (2009)Accurately measuring willingness to pay for consumer goods: a meta-analysis of the hypothetical bias (2019)A Survey on Data Pricing: From Economics to Data Science (2020)The Categorical Imperative: Securities Analysts and the Illegitimacy Discount (1999)The Contributions of the Economics of Information to Twentieth Century Economics (2000)What Makes a Helpful Online Review? 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this work references cited by second hop

References

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  • 1982Regret in Decision Making under Uncertainty2,990 cited
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  • 2000Wine Online: Search Costs Affect Competition on Price, Quality, and Distribution742 cited
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  • 1989Buyer Uncertainty and Information Search520 cited
  • 1995Reasons for Substantial Delay in Consumer Decision Making409 cited
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  • 2017The Strategy and Tactics of Pricing235 cited
  • 2007The Moderating Role of Familiarity in Fairness Perceptions of Revenue Management Pricing230 cited
  • 2007How and How Much To Reveal? The Effects of Price Transparency On Consumers' Price Perceptions72 cited
  • 2008Designing online selling mechanisms: Transparency levels and prices66 cited

Cited by

  • 2021Increasing Consumers’ Purchase Intentions Toward Fair-Trade Products Through Partitioned Pricing49 cited
  • 2023Sustainable Apparel Consumption: Personal Norms, CSR Expectations, and Hedonic vs. Utilitarian Shopping Value49 cited

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2022
A Systematic Literature Review of Dynamic Pricing Strategies
36 cited
  • 2022Presenting a framework for the successful entry of women entrepreneurs into green entrepreneurship33 cited
  • 2024Price fairness perception on online food service platforms: A data-driven approach using fsQCA and machine learning21 cited
  • 2019Research of O2O website based consumer purchase decision-making model21 cited
  • 2024Price transparency in international retailing on digital platforms20 cited
  • 2022“I will pay you more, as long as you are transparent!”: An investigation of the pick-your-price participative pricing mechanism20 cited
  • 2021Seasonal balancing of revenue and demand in hotel industry: the case of Dubai City17 cited
  • 2020Critical success factors in the sharing economy: a customer perspective15 cited
  • 2024Same same, but different: consumers’ decision–making process and psychological disempowerment in the digital society13 cited
  • 2020A Study of Indonesian Online Marketplace: Information Processing Theory Paradigm9 cited
  • 2025Can Internet Business Model Promote Durable Goods Consumption? A Quasi-Natural Experiment Based on the Exemplary Project of Boosting E-Commerce in Rural Households0 cited
  • 2025Leveraging E-commerce Potential: Trust, Transparency, and Technological Innovations in Tanzania0 cited