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Presentational format and financial consumers’ behaviour: an eye-tracking study

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References

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2008The Effects of Summary Information on Consumer Perceptions of Mutual Fund Characteristics131 cited

2016Consumer attention to price in social commerce: Eye tracking patterns in retail clothing117 cited

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2019Attention Allocation to Financial Information: The Role of Color and Impulsivity Personality Trait14 cited
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2022Potential and challenges for using neuroscientific tools in strategic management studies9 cited
2021Blue and red in financial documents: the influence on attentional mechanisms and behavior8 cited
2021Attention Distribution of Current Key Investor Documents: Standardization as a Long-Term Goal of the PRIIP Regulation3 cited
2025The Case for Mindful Customer Protection: A Review and Some Thoughts on Neuroeconomics and Neurofinance1 cited