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Utilizing relative weight analysis in customer satisfaction research
16 references·0 citing·41 second hop
Utilizing relative weight analysis in customer satisfaction research (2019)Utilizing relative weight analysis in cus…Journal of Business Logistics (2018)Journal of Business LogisticsSatisfaction: a behavioral perspective on the consumer (2010)Satisfaction: a behavioral pe…A MULTIDIMENSIONAL APPROACH FOR EVALUATING VARIABLES IN ORGANIZATIONAL RESEARCH AND PRACTICE (2007)A MULTIDIMENSIONAL APPROACH F…An Empirical Test of Six Stated Importance Measures (2006)An Empirical Test of Six Stat…Analysing Customer Satisfaction Data: A Comparison of Regression and Artificial Neural Networks (2005)Analysing Customer Satisfacti…Multicollinearity and Measurement Error in Structural Equation Models: Implications for Theory Testing (2004)Multicollinearity and Measure…Factors Affecting Relative Weights: The Influence of Sampling and Measurement Error (2004)Factors Affecting Relative We…A Comparison of Approaches to Importance-Performance Analysis (2003)A Comparison of Approaches to…Best practices in identifying customer-driven improvement opportunities (2002)Best practices in identifying…Market-Based Management: Strategies for Growing Customer Value and Profitability (1999)Market-Based Management: Stra…Assessing regression-based importance weights for quality perceptions and satisfaction judgements in the presence of higher order and/orinteraction effects (1997)Assessing regression-based im…Know Your Customer: New Approaches to Understanding Customer Value and Satisfaction (1996)Know Your Customer: New Appro…Customer retention: an integrated process for keeping your best customers (1995)Customer retention: an integr…The Effect of a Market Orientation on Business Profitability (1990)The Effect of a Market Orient…Market Orientation: The Construct, Research Propositions, and Managerial Implications (1990)Market Orientation: The Const…Importance-Performance Analysis (1977)Importance-Performance Analys…A Conceptual Model of Service Quality and Its Implications for Future Research (1985)SERVQUAL: A multiple-Item Scale for measuring consumer perceptions of service quality (1988)Importance values for Importance–Performance Analysis: A formula for spreading out values derived from preference rankings (2006)A critical evaluation of importance–performance analysis (2012)Importance-performance analysis: A valid management tool? 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References

  • 1990The Effect of a Market Orientation on Business Profitability7,973 cited
  • 2010Satisfaction: a behavioral perspective on the consumer6,042 cited
  • 1977Importance-Performance Analysis4,319 cited
  • 1990Market Orientation: The Construct, Research Propositions, and Managerial Implications4,123 cited
  • 2018Journal of Business Logistics2,522 cited
  • 2004Multicollinearity and Measurement Error in Structural Equation Models: Implications for Theory Testing1,227 cited
  • 1996Know Your Customer: New Approaches to Understanding Customer Value and Satisfaction796 cited
  • 2003A Comparison of Approaches to Importance-Performance Analysis430 cited
  • 1999Market-Based Management: Strategies for Growing Customer Value and Profitability366 cited
  • 2007A MULTIDIMENSIONAL APPROACH FOR EVALUATING VARIABLES IN ORGANIZATIONAL RESEARCH AND PRACTICE199 cited
  • 1997Assessing regression-based importance weights for quality perceptions and satisfaction judgements in the presence of higher order and/orinteraction effects158 cited
  • 2002Best practices in identifying customer-driven improvement opportunities152 cited
  • 2004Factors Affecting Relative Weights: The Influence of Sampling and Measurement Error137 cited
  • 2006An Empirical Test of Six Stated Importance Measures74 cited

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  • 2005Analysing Customer Satisfaction Data: A Comparison of Regression and Artificial Neural Networks64 cited
  • 1995Customer retention: an integrated process for keeping your best customers57 cited
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