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Marketing and the Sustainable Development Goals (SDGs): A Review and Research Agenda · Study

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ChapterMarketing and the Sustainable Development Goals (SDGs): A Review and Research Agenda

Yasmin Anwar2019

Chapter2019

Marketing and the Sustainable Development Goals (SDGs): A Review and Research Agenda

Yasmin Anwar · Noha M. El-Bassiouny

47 citations·0/0 files stored·CSR, sustainability, ethics & governance

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Environmental Sustainability in Business Corporate Social Responsibility and Sustainability Sustainability and Innovation in Business

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References

2007Strategy and society: the link between competitive advantage and corporate social responsibility 2003Misery Loves Companies: Rethinking Social Initiatives by Business 2010The fortune at the bottom of the pyramid 2012From Millennium Development Goals to Sustainable Development Goals 2005The impact of perceived corporate social responsibility on consumer behavior 2004Corporate Social Responsibility and Marketing: An Integrative Framework 2011Does it Pay to Be Good...And Does it Matter? A Meta-Analysis of the Relationship between Corporate Social and Financial Performance 2011Reinventing Marketing to Manage the Environmental Imperative

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Year2019

Typechapter

Published2019-06-15

VenueCSR, sustainability, ethics & governance

ISSN-L2196-7075

Languageen

Citations47

Files0 public / 0

ShelfEnvironmental Sustainability in Business

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doi10.1007/978-3-030-21154-7_9

openalex_workW2954420779

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