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Deliberation or distraction: How the presentation format of choice information impacts complex decision making
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Deliberation or distraction: How the presentation format of choice information impacts complex decision making (2019)Deliberation or distraction: How the pres…Decision Difficulty in the Age of Consumer Empowerment (2014)Decision Difficulty in the Ag…Heuristic Decision Making (2010)Heuristic Decision MakingMedia Consumption and Perceptions of Social Reality: Effects and Underlying Processes (2009)Media Consumption and Percept…A Theory of Unconscious Thought (2006)A Theory of Unconscious Thoug…Think Different: The Merits of Unconscious Thought in Preference Development and Decision Making. (2004)Think Different: The Merits o…Message Order Effects and Gender Differences in Advertising Persuasion (2003)Message Order Effects and Gen…Processing Product Unique Features: Alignability and Involvement in Preference Construction (2001)Processing Product Unique Fea…The Role of Direction of Comparison, Attribute‐Based Processing, and Attitude‐Based Processing in Consumer Preference (1999)The Role of Direction of Comp…Models of Bounded Rationality (1997)Models of Bounded RationalityThe Importance of the Brand in Brand Extension (1994)The Importance of the Brand i…The Importance of the Brand in Brand Extension (1994)The Importance of the Brand i…Decisions with Multiple Objectives: Preferences and Value Tradeoffs. (1994)Decisions with Multiple Objec…Need for cognition and external information search effort (1992)Need for cognition and extern…Rationality and Intelligence (1987)Rationality and IntelligenceThe need for cognition. (1982)The need for cognition.Decisions with Multiple Objectives: Preferences and Value Trade-Offs (1979)Decisions with Multiple Objec…The achievement motive (1953)The Psychology of Interpersonal Relations. (1958)The Elaboration Likelihood Model of Persuasion (1986)Political conservatism as motivated social cognition. (2003)Common Method Bias in Marketing: Causes, Mechanisms, and Procedural Remedies (2012)A Theory of Cognitive Dissonance (2017)A BEHAVIORAL MODEL OF RATIONAL CHOICE (1955)Judgment under Uncertainty: Heuristics and Biases (1974)Judgment under Uncertainty: Heuristics and Biases (1975)Emotion and Decision Making (2014)Contrasting Computational Models of Mate Preference Integration Across 45 Countries (2019)Fuzzy-set Qualitative Comparative Analysis (fsQCA): Guidelines for research practice in Information Systems and marketing (2021)Adaptive strategy selection in decision making. (1988)Thinking too much: Introspection can reduce the quality of preferences and decisions. (1991)The Psychology of Self‐defense: Self‐Affirmation Theory (2006)Mindful Judgment and Decision Making (2008)Strategic Brand Concept-Image Management (1986)Dimensions of Consumer Expertise (1987)Consumer Evaluations of Brand Extensions (1990)Achieving Marketing Objectives through Social Sponsorships (2006)An Experimental Study of the Relationship between Online Engagement and Advertising Effectiveness (2009)Celebrity endorsement, brand credibility and brand equity (2011)Extensional versus intuitive reasoning: The conjunction fallacy in probability judgment. (1983)Individual differences in reasoning: Implications for the rationality debate? (2000)Heuristics and Biases: The Psychology of Intuitive Judgment (2004)Children and adults as intuitive scientists. (1989)Multiple Intelligences Go to School: Educational Implications of the Theory of Multiple Intelligences (1989)Reasoning independently of prior belief and individual differences in actively open-minded thinking. (1997)Conjoint Analysis in Consumer Research: Issues and Outlook (1978)Risk management in a dynamic society: a modelling problem (1997)Best-worst multi-criteria decision-making method (2014)9 Creativity in Organizations (2007)Nonconscious processes and health. (2012)Unconscious influences on decision making: A critical review (2014)Multiattribute and Single-Attribute Utility Functions for the Health Utilities Index Mark 3 System (2002)The Adaptive Markets Hypothesis (2004)Multiple criteria decision-making techniques and their applications – a review of the literature from 2000 to 2014 (2015)The Ownership Effect in Consumer Responses to Brand Line Stretches (1999)Threats to the External Validity of Brand Extension Research (2001)The Effects of Ingredient Branding Strategies on Host Brand Extendibility (2002)
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  • 2001Processing Product Unique Features: Alignability and Involvement in Preference Construction164 cited

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2003
Message Order Effects and Gender Differences in Advertising Persuasion
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