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Consumer integration into innovation processes*
1 references·0 citing·6 second hopsampled
Consumer integration into innovation processes* (2017)Consumer integration into innovation proc…Serving the world's poor: innovation at the base of the economic pyramid (2007)Serving the world's poor: inn…Selling to the Poor (2004)Fortune at the bottom of the pyramid, the: eradicating poverty through profits (2006)The fortune at the bottom of the pyramid (2010)Enhancing New Product Adoption at the Base of the Pyramid: A Contextualized Model (2011)Impact at the ‘Bottom of the Pyramid’: The Role of Social Capital in Capability Development and Community Empowerment (2012)Reviewing a Decade of Research on the “Base/Bottom of the Pyramid” (BOP) Concept (2013)
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  • 2007Serving the world's poor: innovation at the base of the economic pyramid347 cited

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