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The effect of influencer marketing of food and a “protective” advertising disclosure on children's food intake
16 references·1 citing·44 second hop
The effect of influencer marketing of food and a “protective” advertising disclosure on children's food intake (2019)The effect of influencer marketing of foo…‘I Guess A Lot of People See Me as a Big Sister or a Friend’: the role of intimacy in the celebrification of beauty vloggers (2017)‘I Guess A Lot of People See …Job satisfaction and organizational commitment (2016)Job satisfaction and organiza…Celebrity endorsements: a literature review and research agenda (2016)Celebrity endorsements: a lit…From digital media influencers to celebrity endorsers: attributions drive endorser effectiveness (2015)From digital media influencer…Using Eye Tracking to Understand the Effects of Brand Placement Disclosure Types in Television Programs (2014)Using Eye Tracking to Underst…Sponsorship Disclosure: Effects of Duration on Persuasion Knowledge and Brand Responses (2012)Sponsorship Disclosure: Effec…Can disclosures lead consumers to resist covert persuasion? The important roles of disclosure timing and type of response (2012)Can disclosures lead consumer…Reconsidering Advertising Literacy as a Defense Against Advertising Effects (2011)Reconsidering Advertising Lit…Effects of Prominence, Involvement, and Persuasion Knowledge on Children's Cognitive and Affective Responses to Advergames (2011)Effects of Prominence, Involv…Introducing the PCMC Model: An Investigative Framework for Young People's Processing of Commercialized Media Content (2010)Introducing the PCMC Model: A…Advergames (2010)AdvergamesThe Effects of Playing an Advergame on Young Children's Perceptions, Preferences, and Requests (2007)The Effects of Playing an Adv…Does Advertising Literacy Mediate the Effects of Advertising on Children? A Critical Examination of Two Linked Research Literatures in Relation to Obesity and Food Choice (2006)Does Advertising Literacy Med…The Development of Marketplace Persuasion Knowledge in Children, Adolescents, and Young Adults (2005)The Development of Marketplac…A comparison of Likert scale and visual analogue scales as response options in children's questionnaires (2004)A comparison of Likert scale …Joining together to combat poverty (2000)Joining together to combat po…Impact of Thin-Ideals in Influencer Posts Promoting Healthy vs. Unhealthy Foods on Tweens’ Healthy Food Choice Behavior (2022)Impact of Thin-Ideals in Infl…Persuasion Knowledge: Lay People's and Researchers' Beliefs about the Psychology of Advertising (1995)Consumer Socialization of Children: A Retrospective Look At Twenty‐Five Years of Research (1999)Recall of Brand Placements in Computer/Video Games (2002)Effects of online advertising format and persuasion knowledge on audience reactions (2012)Social media and international advertising: theoretical challenges and future directions (2013)The Gamification of Advertising: Analysis and Research Directions of In-Game Advertising, Advergames, and Advertising in Social Network Games (2013)The Handbook of Social Psychology (1969)Communication and Persuasion (1986)Opinion leadership vs. para-social relationship: Key factors in influencer marketing (2020)Understanding the relationships between social media influencers and their followers: the moderating role of closeness (2020)“Stop the unattainable ideal for an ordinary me!” fostering parasocial relationships with social media influencers: The role of self-discrepancy (2021)Advances in Consumer Research (2025)The Elaboration Likelihood Model of Persuasion (1986)The Persuasion Knowledge Model: How People Cope with Persuasion Attempts (1994)The Psychology of Attitudes (1997)Determinants of Online Privacy Concern and Its Influence on Privacy Protection Behaviors Among Young Adolescents (2009)Interactive Food and Beverage Marketing: Targeting Adolescents in the Digital Age (2009)A comparison of Likert and visual analogue scales for measuring change in function (1987)Health Measurement Scales: A Practical Guide to Their Development and Use (1989)Developmental Differences in Children's Use of Rating Scales (2002)A Joyful Classroom Learning System with Robot Learning Companion for Children to Learn Mathematics Multiplication (2011)The Bull's-Eye Values Survey: A Psychometric Evaluation (2012)“Not Just Little Adults”: Qualitative Methods to Support the Development of Pediatric Patient-Reported Outcomes (2013)A Theory of Psychological Reactance (1968)Construction and Validation of a Scale to Measure Celebrity Endorsers' Perceived Expertise, Trustworthiness, and Attractiveness (1990)Influence of parasocial relationship between digital celebrities and their followers on followers’ purchase and electronic word-of-mouth intentions, and persuasion knowledge (2018)Central and Peripheral Routes to Advertising Effectiveness: The Moderating Role of Involvement (1983)Who is the Celebrity Endorser? Cultural Foundations of the Endorsement Process (1989)Marketing through Instagram influencers: the impact of number of followers and product divergence on brand attitude (2017)Celebrity vs. Influencer endorsements in advertising: the role of identification, credibility, and Product-Endorser fit (2019)Social media influencer marketing: A systematic review, integrative framework and future research agenda (2021)Research methods for business: A skill building approach (1993)Motivation and Personality (1997)PLS-SEM: Indeed a Silver Bullet (2011)Transformational leadership and optimal functioning at work: On the mediating role of employees' perceived job characteristics and motivation (2015)Job Satisfaction, Organizational Commitment and Job Involvement: The Mediating Role of Job Involvement (2018)The impact of knowledge management processes on information systems: A systematic review (2018)Are parenting style and controlling feeding practices related? (2007)Body dissatisfaction, engagement in body change behaviors and sociocultural influences on body image among Chinese adolescents (2010)Fine and gross motor skills differ between healthy-weight and obese children (2013)Knowing when to doubt: Developing a critical stance when learning from others. (2012)Going Native: Effects of Disclosure Position and Language on the Recognition and Evaluation of Online Native Advertising (2015)Disclosing Instagram Influencer Advertising: The Effects of Disclosure Language on Advertising Recognition, Attitudes, and Behavioral Intent (2017)Influencer Endorsements: How Advertising Disclosure and Source Credibility Affect Consumer Purchase Intention on Social Media (2020)
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References

  • 2016Job satisfaction and organizational commitment659 cited
  • 2000Joining together to combat poverty604 cited
  • 2016Celebrity endorsements: a literature review and research agenda514 cited
  • 2011Reconsidering Advertising Literacy as a Defense Against Advertising Effects400 cited
  • 2012Sponsorship Disclosure: Effects of Duration on Persuasion Knowledge and Brand Responses400 cited
  • 2006Does Advertising Literacy Mediate the Effects of Advertising on Children? A Critical Examination of Two Linked Research Literatures in Relation to Obesity and Food Choice392 cited
  • 2015From digital media influencers to celebrity endorsers: attributions drive endorser effectiveness357 cited
  • 2007The Effects of Playing an Advergame on Young Children's Perceptions, Preferences, and Requests341 cited
  • 2005The Development of Marketplace Persuasion Knowledge in Children, Adolescents, and Young Adults336 cited
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  • 2010Introducing the PCMC Model: An Investigative Framework for Young People's Processing of Commercialized Media Content285 cited
  • 2011Effects of Prominence, Involvement, and Persuasion Knowledge on Children's Cognitive and Affective Responses to Advergames264 cited
  • 2010Advergames252 cited
  • 2017‘I Guess A Lot of People See Me as a Big Sister or a Friend’: the role of intimacy in the celebrification of beauty vloggers

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238 cited
  • 2012Can disclosures lead consumers to resist covert persuasion? The important roles of disclosure timing and type of response234 cited
  • 2014Using Eye Tracking to Understand the Effects of Brand Placement Disclosure Types in Television Programs198 cited
  • Cited by

    • 2022Impact of Thin-Ideals in Influencer Posts Promoting Healthy vs. Unhealthy Foods on Tweens’ Healthy Food Choice Behavior19 cited