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Marketing in Nigeria: concepts, principles and decisions · Study

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ArticleMarketing in Nigeria: concepts, principles and decisions

Agbonifoh2008

OA

Articlediamond2008

Marketing in Nigeria: concepts, principles and decisions

Agbonifoh · Ogwo · Nnolim · Nkamnebe

35 citations·0/0 files stored·AFRICAN JOURNAL OF BUSINESS MANAGEMENT

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Marketing and Advertising Strategies Consumer Behavior and Marketing Influence Consumer Behavior and Market Dynamics

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2022Impact of E-service quality on customer satisfaction: a study of internet banking for general and maritime services in Nigeria 2018Sales promotion as a leverage strategy for improving sales and profit ability in alcohol beverage industry 2012Perspectives on Consumerism and Consumer Protection Act in Nigeria 2009Perceived value of satisfaction with services provided to faculties among liaison librarians

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Year2008

Typearticle

Published2008-12-31

VenueAFRICAN JOURNAL OF BUSINESS MANAGEMENT

ISSN-L1993-8233

Languageen

Citations35

Files0 public / 0

ShelfMarketing and Advertising Strategies

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doi10.5897/ajbm.9000397

openalex_workW2968056644

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