Personality Traits in Millennial Career Choice

Abstract

The career choice includes factors such as personality, family, and social environment. This chapter analyzes the manner in which Millennial students choose a profession in International Business and Tourism at the University of Guadalajara, Mexico through the analysis of their personality traits. Using factor analysis and statistical independence, a Chi-square test with a sample of 419 students, the authors found that the factor structure that best fits the data was personal skills, attitudes, and academic skills. These factors provide characteristics of the type of entrepreneurial personality according to Holland's theory. The personality differences between these two professions are three: the “willingness to serve,” which is emphasized for the tourism profession instead of for the international business profession; “mathematical and language skills”; and “economic retribution” that have a greater weight for the business profession than for the tourism profession.

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