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Brand capabilities in English Premier League clubs
16 references·5 citing·51 second hop
Brand capabilities in English Premier League clubs (2019)Brand capabilities in English Premier Lea…Managing brand presence through social media: the case of UK football clubs (2014)Managing brand presence throu…Integrated Marketing Communication Capability and Brand Performance (2014)Integrated Marketing Communic…Service brand equity and employee brand commitment (2010)Service brand equity and empl…Building and measuring employee‐based brand equity (2010)Building and measuring employ…Brand-Specific Leadership: Turning Employees into Brand Champions (2009)Brand-Specific Leadership: Tu…Using thematic analysis in psychology (2006)Using thematic analysis in ps…INTEGRATED MARKETING COMMUNICATION (IMC) AND BRAND IDENTITY AS CRITICAL COMPONENTS OF BRAND EQUITY STRATEGY: A Conceptual Framework and Research Propositions (2005)INTEGRATED MARKETING COMMUNIC…Brand Synthesis: The Multidimensionality of Brand Knowledge (2003)Brand Synthesis: The Multidim…Understanding Brand Loyalty in Professional Sport: Examining the Link Between Brand Associations and Brand Loyalty (2001)Understanding Brand Loyalty i…Corporate branding and corporate brand performance (2001)Corporate branding and corpor…Brand Management Paradigms (2001)Brand Management ParadigmsTransforming Qualitative Information: Thematic Analysis and Code Development (1998)Transforming Qualitative Info…A Conceptual Framework for Assessing Brand Equity in Division I College Athletics (1998)A Conceptual Framework for As…What is a processual analysis? (1997)What is a processual analysis?Dynamic capabilities and strategic management (1997)Dynamic capabilities and stra…Strategic assets and organizational rent (1993)Strategic assets and organiza…Rethinking brand management within sport: advancing towards the integrative sport brand ecosystem (ISBE) (2023)Rethinking brand management w…‘We can’t participate like this at football, can we’? Exploring in-person performative prosumer fandom at live PDC darts events (2023)‘We can’t participate like th…Strategic brand management in and through sport (2022)Strategic brand management in…Branding governance in international recurring sports events: the World Rugby ‘Sevens’ Series (2022)Branding governance in intern…Building a brand portfolio: the case of English Football League (EFL) clubs (2020)Building a brand portfolio: t…Qualitative evaluation and research methods (1990)Qualitative Data Analysis: An Expanded Sourcebook (1994)Basics of qualitative research : techniques and procedures for developing grounded theory (1998)Older Adults' Reasons for Using Technology while Aging in Place (2015)Evaluating Structural Equation Models with Unobservable Variables and Measurement Error (1981)Scale Development : Theory and Applications (1991)The Commitment-Trust Theory of Relationship Marketing (1994)Management of Permanent Change (2014)On the relationships among brand experience, hedonic emotions, and brand equity (2015)Retaining hotel employees as internal customers: Effect of organizational commitment on attitudinal and behavioral loyalty of employees (2018)The nature of human values (1973)Upper Echelons: The Organization as a Reflection of Its Top Managers (1984)The Knowledge-Creating Company (1998)Bringing the corporation into corporate branding (2003)Corporate brands: what are they? 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References

  • 2006Using thematic analysis in psychology193,725 cited
  • 1997Dynamic capabilities and strategic management34,723 cited
  • 1998Transforming Qualitative Information: Thematic Analysis and Code Development13,496 cited
  • 1993Strategic assets and organizational rent8,402 cited
  • 2003Brand Synthesis: The Multidimensionality of Brand Knowledge1,911 cited
  • 1997What is a processual analysis?1,410 cited
  • 2001Corporate branding and corporate brand performance897 cited
  • 2009Brand-Specific Leadership: Turning Employees into Brand Champions537 cited
  • 2010Building and measuring employee‐based brand equity338 cited
  • 2005INTEGRATED MARKETING COMMUNICATION (IMC) AND BRAND IDENTITY AS CRITICAL COMPONENTS OF BRAND EQUITY STRATEGY: A Conceptual Framework and Research Propositions331 cited
  • 2001Understanding Brand Loyalty in Professional Sport: Examining the Link Between Brand Associations and Brand Loyalty316 cited
  • 1998A Conceptual Framework for Assessing Brand Equity in Division I College Athletics284 cited
  • 2010Service brand equity and employee brand commitment267 cited
  • 2001Brand Management Paradigms229 cited
  • 2014Integrated Marketing Communication Capability and Brand Performance

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229 cited
  • 2014Managing brand presence through social media: the case of UK football clubs229 cited
  • Cited by

    • 2022Strategic brand management in and through sport18 cited
    • 2023Rethinking brand management within sport: advancing towards the integrative sport brand ecosystem (ISBE)15 cited
    • 2023‘We can’t participate like this at football, can we’? Exploring in-person performative prosumer fandom at live PDC darts events15 cited
    • 2020Building a brand portfolio: the case of English Football League (EFL) clubs12 cited
    • 2022Branding governance in international recurring sports events: the World Rugby ‘Sevens’ Series10 cited