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Optimal Strategies of Product Price, Quality, and Corporate Environmental Responsibility
16 references·5 citing·49 second hop
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On the Concept of Health Capital and the Demand for Health (2017)Innovation Diffusion and New Product Growth Models in Marketing (1979)Understanding the Impact of Synergy in Multimedia Communications (2003)Chapter 28 The Economic Analysis of Advertising (2007)
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442 cited
  • 2013The Impact of Interactive Corporate Social Responsibility Communication on Corporate Reputation367 cited
  • 2013Corporate Social Responsibility and Firm Value: Disaggregating the Effects on Cash Flow, Risk and Growth355 cited
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    • 2022Corporate social responsibility and job applicant attraction: A moderated-mediation model25 cited
    • 2021Spatial Dynamics between Firm Sales and Environmental Responsibility: The Mediating Role of Corporate Innovation17 cited
    • 2023Green Veblen effect: Sustainability in pollution management8 cited