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Intention to Purchase at a Fast Food Store: Excitement, Performance and Threshold Attributes
16 references·1 citing·41 second hop
Intention to Purchase at a Fast Food Store: Excitement, Performance and Threshold Attributes (2019)Intention to Purchase at a Fast Food Stor…Satisfaction of mall shoppers: A study on perceived utilitarian and hedonic shopping values (2016)Satisfaction of mall shoppers…Revisiting customers' perception of service quality in fast food restaurants (2016)Revisiting customers' percept…Consumers' purchasing decisions regarding environmentally friendly products: An empirical analysis of German consumers (2016)Consumers' purchasing decisio…The influence of the quality of the physical environment, food, and service on restaurant image, customer perceived value, customer satisfaction, and behavioral intentions (2012)The influence of the quality …Online apparel retailing: roles of e‐shopping quality and experiential e‐shopping motives (2012)Online apparel retailing: rol…Measuring the efficiency of customer satisfaction and loyalty for mobile phone brands with DEA (2011)Measuring the efficiency of c…Relationships among hedonic and utilitarian values, satisfaction and behavioral intentions in the fast‐casual restaurant industry (2010)Relationships among hedonic a…Understanding customer satisfaction and loyalty: An empirical study of mobile instant messages in China (2009)Understanding customer satisf…Dynamics of service attributes: a test of Kano's theory of attractive quality (2005)Dynamics of service attribute…Perceived quality and price: their impact on the satisfaction of restaurant customers (2004)Perceived quality and price: …The effects of wait expectations and store atmosphere evaluations on patronage intentions in service-intensive retail stores (2003)The effects of wait expectati…Doing Qualitative Research (1999)Doing Qualitative ResearchWork and/or Fun: Measuring Hedonic and Utilitarian Shopping Value (1994)Work and/or Fun: Measuring He…Consumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence (1988)Consumer Perceptions of Price…Attractive Quality and Must-Be Quality (1984)Attractive Quality and Must-B…Marketing Research: Methodological Foundations (1977)Marketing Research: Methodolo…The role of customer orientation in creating customer value in fast-food restaurants (2022)The role of customer orientat…On the Evaluation of Structural Equation Models (1988)Structural equation modeling in practice: A review and recommended two-step approach. 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References

  • 1988Consumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence18,274 cited
  • 1994Work and/or Fun: Measuring Hedonic and Utilitarian Shopping Value6,019 cited
  • 1977Marketing Research: Methodological Foundations4,351 cited
  • 1999Doing Qualitative Research3,956 cited
  • 1984Attractive Quality and Must-Be Quality3,436 cited
  • 2012The influence of the quality of the physical environment, food, and service on restaurant image, customer perceived value, customer satisfaction, and behavioral intentions1,257 cited
  • 2009Understanding customer satisfaction and loyalty: An empirical study of mobile instant messages in China1,103 cited
  • 2010Relationships among hedonic and utilitarian values, satisfaction and behavioral intentions in the fast‐casual restaurant industry626 cited
  • 2003The effects of wait expectations and store atmosphere evaluations on patronage intentions in service-intensive retail stores625 cited
  • 2016Consumers' purchasing decisions regarding environmentally friendly products: An empirical analysis of German consumers292 cited
  • 2016Satisfaction of mall shoppers: A study on perceived utilitarian and hedonic shopping values290 cited
  • 2016Revisiting customers' perception of service quality in fast food restaurants269 cited
  • 2004Perceived quality and price: their impact on the satisfaction of restaurant customers225 cited

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  • 2005Dynamics of service attributes: a test of Kano's theory of attractive quality220 cited
  • 2012Online apparel retailing: roles of e‐shopping quality and experiential e‐shopping motives204 cited
  • 2011Measuring the efficiency of customer satisfaction and loyalty for mobile phone brands with DEA184 cited
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    • 2022The role of customer orientation in creating customer value in fast-food restaurants22 cited