The Mass Marketing of Politics: Democracy in an Age of Manufactured Images

Unknown author

124 citations0/0 files storedSage eBooks

No readable copy stored yet — this record is metadata only.

No open-access location is known for this record yet.

Literature note Cite in a project Citation map

Media Influence and Politics Media Studies and Communication Rhetoric and Communication Studies

Abstract

Bruce I. Newman reveals how the US public is being manipulated by marketing strategies and tactics taken directly from the most successful market-led companies. He uncovers the emphasis on style over substance and sound-bite over real dialogue

Paper brief

Loading…

Cite this work

Citation unavailable for this work.

BibTeX RIS CSL-JSON

No public copy is stored for this record, so only the metadata is cited.

Citations in this library

Citation map →

Stored only when both papers are in the corpus — 124 citations exist upstream.

Cited by

2002The Merging of Public Relations and Political Marketing

Imported from OpenAlex (CC0) — nothing here is generated.