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Implementasi Total Branding dalam Perspektif Semiotika Pemasaran
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Implementasi Total Branding dalam Perspektif Semiotika Pemasaran (2020)Implementasi Total Branding dalam Perspek…DETERMINAN CITRA MEREK PADA IKLAN PRODUK GAWAI “VIVO” BERDASARKAN ASPEK “CELEBRITY ENDORSER” (2018)DETERMINAN CITRA MEREK PADA I…STRATEGI KOMUNIKASI PEMASARAN DOMPET DHUAFA DALAM MENINGKATKAN KEPERCAYAAN MUZAKKI (2017)STRATEGI KOMUNIKASI PEMASARAN…IMPLEMENTASI KOMUNIKASI PEMASARAN TERPADU PADA YAYASAN NURUL IBAD JAKARTA TIMUR (2017)IMPLEMENTASI KOMUNIKASI PEMAS…PENGARUH PERENCANAAN PAJAK TERHADAP NILAI PERUSAHAAN (2016)PENGARUH PERENCANAAN PAJAK TE…ANALISIS WACANA KRITIS FILM “PUTERI GIOK”: CERMIN ASIMILASI PAKSA ERA ORDE BARU (2015)ANALISIS WACANA KRITIS FILM “…Marketing Semiotics: Signs, Strategies, and Brand Value (2013)Marketing Semiotics: Signs, S…Marketing Semiotics: Signs, Strategies, and Brand Value (2012)Marketing Semiotics: Signs, S…Ingredient branding: making the invisible visible (2011)Ingredient branding: making t…Peranan Komunikasi Dalam Organisasi (2010)Peranan Komunikasi Dalam Orga…Semiotika Komunikasi Visual (2009)Semiotika Komunikasi VisualAnalisis SWOT Teknik Membedah Kasus Bisnis (2008)Analisis SWOT Teknik Membedah…Teknik Praktis Riset Komunikasi : Disertai Contoh Praktis Riset Media, Public Relations, Advertising, Komunikasi Organisasi, Komunikasi Pemasaran (2006)Teknik Praktis Riset Komunika…Does brand trust matter to brand equity? (2005)Does brand trust matter to br…Manajemen Pemasaran 2 (2002)Manajemen Pemasaran 2Building Brand Community (2002)Building Brand CommunityAnalisis SWOT: Teknik Membedah Kasus Bisnis (1997)Analisis SWOT: Teknik Membeda…Evaluating Structural Equation Models with Unobservable Variables and Measurement Error (1981)On the Evaluation of Structural Equation Models (1988)Structural equation modeling in practice: A review and recommended two-step approach. (1988)Does image of country‐of‐origin matter to brand equity? (2007)Co-creation: A Key Link Between Corporate Social Responsibility, Customer Trust, and Customer Loyalty (2018)The Role of Trust in Understanding the Impact of Social Media Marketing on Brand Equity and Brand Loyalty (2019)Handbook of Qualitative Research (1994)The Commitment-Trust Theory of Relationship Marketing (1994)Consumer–Company Identification: A Framework for Understanding Consumers’ Relationships with Companies (2003)Consumer Culture Theory (CCT): Twenty Years of Research (2005)Brand Experience: What Is It? How Is It Measured? Does It Affect Loyalty? (2009)Análise Estratégica de Tendências Socioculturais: uma triangulação de métodos científicos (1969)Pure in body, pure in mind? A sociohistorical perspective on the marketisation of pure foods in great Britain (2019)Social media influencers’ narrative strategies to create eWOM: A theoretical contribution (2020)ANALISIS SWOT: FAKTOR INTERNAL DAN EKSTERNAL PADA PENGEMBANGAN USAHA GULA MERAH TEBU (Studi Kasus di UKM Bumi Asih, Kabupaten Bondowoso) (2018)KAJIAN DAN STRATEGI PENDUKUNG PERKEMBANGAN E-COMMERCE BAGI UMKM DI INDONESIA (2018)Swot Analysis in Making Relationship Marketing Program (2022)Bahasa komunikasi visual dan pengantaraan produk: Satu analisis semiotik (2012)ANALISIS IKLAN PRODUK SHAMPOO PANTENE MENGGUNAKAN TEORI SEMIOTIKA PIERCE (2018)Peran dan Pengaruh Tampilan Desain pada Periklanan (2021)Persepsi dan preferensi penggunaan skincare pada perempuan milenial dalam perspektif komunikasi pemasaran (2020)Akuntabilitas pengelolaan dana desa dalam upaya meningkatkan kesejahteraan masyarakat desa di kecamatan Jangka (2021)Analisis Framing Pemberitaan Buzzer di tempo.co (2022)The Influence of Customer Satisfaction, Switching Cost and Trusts in a Brand on Customer Loyalty – The Survey on Student as im3 Users in Depok, Indonesia (2014)The Influence of Brand Awareness, Brand Image, and Brand Trust on Brand Loyalty (2020)FAKTOR-FAKTOR KEPUASAN PELANGGAN DAN LOYALITAS PELANGGAN (LITERATURE REVIEW MANAJEMEN PEMASARAN) (2021)STRATEGI PENGEMBANGAN USAHA MIKRO KECIL DAN MENENGAH DI PROVINSI DAERAH ISTIMEWA YOGYAKARTA* (2015)STRATEGI PENGEMBANGAN UKM DIGITAL DALAM MENGHADAPI ERA PASAR BEBAS (2017)PENGARUH SISTEM PEMASARAN DIGITAL MARKETING TERHADAP PENINGKATAN VOLUME PENJUALAN HASIL INDUSTRI RUMAHAN (2018)Brands Defined as Semiotic Marketing Systems (2014)Crafting Extraordinary Stories: Decoding Luxury Brand Communications (2019)Spillover effects of ingredient branded strategies on brand choice: A field study (2011)Conspicuous Consumption and Dynamic Pricing (2013)Is Pollution Value-Maximizing? The DuPont Case (2017)
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References

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  • 2015

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ANALISIS WACANA KRITIS FILM “PUTERI GIOK”: CERMIN ASIMILASI PAKSA ERA ORDE BARU
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