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Does the Model Minority Image Work?: Consumer Responses to the Model Minority Stereotypes in Ads
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Does the Model Minority Image Work?: Consumer Responses to the Model Minority Stereotypes in Ads (2020)Does the Model Minority Image Work?: Cons…Advances in Consumer Research (2025)Advances in Consumer ResearchII. MORE THAN JUST CONVENIENT: THE SCIENTIFIC MERITS OF HOMOGENEOUS CONVENIENCE SAMPLES (2017)II. MORE THAN JUST CONVENIENT…Acculturation: Living successfully in two cultures (2005)Acculturation: Living success…The Social Identity Theory of Intergroup Behavior (2004)The Social Identity Theory of…Social Cognitive Theory of Mass Communication (2001)Social Cognitive Theory of Ma…On the Use of College Students in Social Science Research: Insights from a Second-Order Meta-analysis (2001)On the Use of College Student…Social psychology: handbook of basic principles (1997)Social psychology: handbook o…Immigration, Acculturation, and Adaptation (1997)Immigration, Acculturation, a…Advances in Consumer Research (1992)Advances in Consumer ResearchAn Investigation into the “Match-up” Hypothesis in Celebrity Advertising: When Beauty May Be Only Skin Deep (1990)An Investigation into the “Ma…Schema Congruity as a Basis for Product Evaluation (1989)Schema Congruity as a Basis f…The Role of Attitude toward the Ad as a Mediator of Advertising Effectiveness: A Test of Competing Explanations (1986)The Role of Attitude toward t…Psychology of intergroup relations (1986)Psychology of intergroup rela…Physical Attractiveness of the Celebrity Endorser: A Social Adaptation Perspective (1985)Physical Attractiveness of th…Endorser Effectiveness by Product Type (1979)Endorser Effectiveness by Pro…The Handbook of Social Psychology (1969)The Handbook of Social Psycho…Social categorization and intergroup behaviour (1971)Illusion and well-being: A social psychological perspective on mental health. (1988)Social Identity Theory and the Organization (1989)The Authoritarian Personality (2001)Stress, appraisal, and coping (1985)Globalisation and acculturation (2008)A review of the acculturation experiences of international students (2011)Measures Matter (2013)Stress: Appraisal and Coping (2013)MEMORANDUM FOR THE STUDY OF ACCULTURATION (1936)Cultural Shock: Adjustment to New Cultural Environments (1960)Ethnic identity in adolescents and adults: Review of research. (1990)Immigrant Youth: Acculturation, Identity, and Adaptation (2006)Methods and Data Analysis for Cross-Cultural Research (2021)Statistical principles in experimental design. (1962)Belief, Attitude, Intention and Behavior: An Introduction to Theory and Research (1975)Significance tests and goodness of fit in the analysis of covariance structures. (1980)Customer Loyalty: Toward an Integrated Conceptual Framework (1994)The Persuasion Knowledge Model: How People Cope with Persuasion Attempts (1994)A Critical Review of Construct Indicators and Measurement Model Misspecification in Marketing and Consumer Research (2003)Social Foundations of Thought and Action : A Social Cognitive Theory (1985)Self-Efficacy: The Exercise of Control (1999)Social Cognitive Theory: An Agentic Perspective (1999)Social Cognitive Theory: An Agentic Perspective (2001)Health Promotion by Social Cognitive Means (2004)Instagram and YouTube bloggers promote it, why should I buy? How credibility and parasocial interaction influence purchase intentions (2019)Culture and the Self: Implications for Cognition, Emotion, and Motivation (1991)The Emerging Field of Emotion Regulation: An Integrative Review (1998)Prejudice, social stress, and mental health in lesbian, gay, and bisexual populations: Conceptual issues and research evidence. (2003)A Cognitive Model of the Antecedents and Consequences of Satisfaction Decisions (1980)Consumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence (1988)Conceptualizing, Measuring, and Managing Customer-Based Brand Equity (1993)Self-Service Technologies: Understanding Customer Satisfaction with Technology-Based Service Encounters (2000)Applying the Technology Acceptance Model and Flow Theory to Online Consumer Behavior (2002)Managing the co-creation of value (2007)On Happiness and Human Potentials: A Review of Research on Hedonic and Eudaimonic Well-Being (2001)The benefits of being present: Mindfulness and its role in psychological well-being. (2003)Intrinsic and extrinsic motivation from a self-determination theory perspective: Definitions, theory, practices, and future directions (2020)
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References

  • 2004The Social Identity Theory of Intergroup Behavior13,600 cited
  • 2025Advances in Consumer Research13,486 cited
  • 1969The Handbook of Social Psychology12,660 cited
  • 1986Psychology of intergroup relations10,696 cited
  • 1997Immigration, Acculturation, and Adaptation8,444 cited
  • 1997Social psychology: handbook of basic principles4,970 cited
  • 2001Social Cognitive Theory of Mass Communication4,200 cited
  • 2005Acculturation: Living successfully in two cultures3,789 cited
  • 1992Advances in Consumer Research2,915 cited
  • 1986The Role of Attitude toward the Ad as a Mediator of Advertising Effectiveness: A Test of Competing Explanations2,537 cited
  • 1989Schema Congruity as a Basis for Product Evaluation1,418 cited
  • 1990An Investigation into the “Match-up” Hypothesis in Celebrity Advertising: When Beauty May Be Only Skin Deep1,338 cited
  • 2017II. MORE THAN JUST CONVENIENT: THE SCIENTIFIC MERITS OF HOMOGENEOUS CONVENIENCE SAMPLES1,329 cited
  • 1985Physical Attractiveness of the Celebrity Endorser: A Social Adaptation Perspective1,319 cited
  • 2001On the Use of College Students in Social Science Research: Insights from a Second-Order Meta-analysis1,259 cited

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  • 1979Endorser Effectiveness by Product Type816 cited
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