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Original design manufacturer's warranty strategy when considering retailers' brand power under different power structures
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References

  • 1977Consumer Misperceptions, Product Failure and Producer Liability610 cited
  • 2015Pricing and effort decisions in a closed-loop supply chain under different channel power structures324 cited
  • 2005Quality Implications of Warranties in a Supply Chain259 cited
  • 2009Revenue-sharing versus wholesale price mechanisms under different channel power structures197 cited
  • 2015The impact of power structure on the retail service supply chain with an O2O mixed channel185 cited
  • 1985Are Warranties Accurate Signals of Product Reliability?169 cited
  • 2013Supply chain channel strategies with quality and marketing effort-dependent demand156 cited
  • 2010After-sales service competition in a supply chain: Optimization of customer satisfaction level or profit or both?149 cited
  • 2017Backward integration strategy in a retailer Stackelberg supply chain133 cited
  • 2018Pricing decisions for substitutable products with green manufacturing in a competitive supply chain131 cited
  • 2012Manufacturer's pricing strategy for supply chain with warranty period-dependent demand127 cited
  • 2014Pricing decisions for substitutable products in a two-echelon supply chain with firms׳ different channel powers115 cited
  • 2014Pricing and remanufacturing decisions in two competing supply chains115 cited
  • 2011Competitive and Collaborative Quality and Warranty Management in Supply Chains

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106 cited
  • 2011Pricing decision for substitutable products with retail competition in a fuzzy environment105 cited
  • 2011How Does a Retailer's Service Plan Affect a Manufacturer's Warranty?89 cited
  • Cited by

    • 2022Optimal extended warranty pricing and retailing strategies in a closed-loop supply chain30 cited
    • 2022Probabilistic selling and manufacturer encroachment in retail markets with vertical‐differentiated products15 cited