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Abstract The first aim of this study investigated how the Genre Based Approach (GBA) can be used to build the university students’ motivation in reading procedure text. The second is how GBA can be used to solve the students’ difficulties in reading procedure text. It used a qualitative approach which involved the case study method. The research participants in this research were 10 of first semester students who took the advanced reading at the Informatics Engineering Department, Faculty of Engineering, UMT. The GBA can be used to build the students’ motivation (by using the extrinsic factors of motivation), and it can be used to solve the students’ difficulties. The researchers implicate, the lecturer should apply GBA to increase the university students’ motivation and helps their challenges in reading procedure text. Based on the observation, there were many students uncaring about it until the lecturer commanded them to read a procedure text. Moreover, we hope that other researchers will conduct further exploration of the teaching reading procedure text using GBA.
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