Mobile payment transaction on MSMEs

Putu Oka Kusuma

39 citations0/0 files storedInternational Research Journal of Management IT and Social Sciences

No readable copy stored yet — this record is metadata only.

No open-access location is known for this record yet.

Literature note Cite in a project Citation map

Technology Adoption and User Behaviour Consumer Behavior and Marketing Influence Health, Technology, Consumer Behavior

Abstract

The rapid development of technology is driving changes in payment systems in transactions. One payment system is a payment system using a smartphone called Mobile Payment. We can pay attention to Mobile Payment service providers in Indonesia starting to target MSMEs as their target market. This is a very appropriate step considering a large number of MSMEs in Indonesia. This study aims to determine the acceptance of Mobile Payment at MSMEs. By investigating the factors that influence the intention to use Mobile Payment. This study uses descriptive qualitative methods and interpretive through observation, documentation, and interviews with informants. The informants in this study were the MSMEs Owner and Managers in Denpasar. Based on the results of the research conducted, it can be concluded that Mobile Payment has not been fully accepted by MSMEs in Denpasar. Consumers use Mobile Payment because they have partnered with the application, if for offline shopping consumers rarely use and use more cash. The results showed the Perception of Usefulness, Perception of Ease, Perception of Comfort, and Social Influence affect the acceptance of Mobile Payment at MSMEs in Denpasar.

Paper brief

Loading…

Cite this work

Citation unavailable for this work.

BibTeX RIS CSL-JSON

No public copy is stored for this record, so only the metadata is cited.

Citations in this library

Citation map →

Stored only when both papers are in the corpus — 39 citations exist upstream.

References

2003User Acceptance of Information Technology: Toward A Unified View1 1989User Acceptance of Computer Technology: A Comparison of Two Theoretical Models 1971THE MORAL ECONOMY OF THE ENGLISH CROWD IN THE EIGHTEENTH CENTURY 2003Qualitative Data Analysis 2004A social influence model of consumer participation in network- and small-group-based virtual communities 2017Metode Penelitian Kualitatif 2004The impact of cognitive absorption on perceived usefulness and perceived ease of use in on-line learning: an extension of the technology acceptance model 2007Exploring consumer adoption of mobile payments – A qualitative study

Cited by

2020Indonesian Student Perception in Digital Payment 2021Analysis of Digital Marketing Adoption in Indonesian Micro, Small, and Medium Enterprises 2020Continuance usage intention and its antecedents on using OVO e-wallet application in Denpasar 2022Improving Marketing Performance through Digital Marketing for Micro Business Actors in the Trade Sector Registered at the Cooperatives and SMEs Service Office 2022The Antecedent of Relative Advantage in Mobile Payment E-Wallet

Explore the map →

Papers that cite the same references — the relational fallback while embeddings are still backfilling.

Imported from OpenAlex (CC0) — nothing here is generated.