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A detailed behavioral analysis on consumer and customer changing behavior with respect to social networking sites
13 references·4 citing·48 second hop
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this work references cited by second hop

References

  • 2013Social Media Brand Community and Consumer Behavior: Quantifying the Relative Impact of User- and Marketer-Generated Content1,350 cited
  • 2012Social Media Peer Communication and Impacts on Purchase Intentions: A Consumer Socialization Framework1,061 cited
  • 2012Social Media Brand Community and Consumer Behavior: Quantifying the Relative Impact of User- and Marketer-Generated Content799 cited
  • 2019Social media engagement behavior524 cited
  • 2013The Effects of Social Media Marketing on Online Consumer Behavior246 cited
  • 2008Always On: Advertising, Marketing, and Media in an Era of Consumer Control169 cited
  • 2020Identifying the critical factors of customer behavior: An integration perspective of marketing strategy and components of attitudes162 cited
  • 2019Disruptive innovation of cryptocurrencies in consumer acceptance and trust141 cited
  • 2008Always On: Advertising, Marketing and Media in an Era of Consumer Control126 cited
  • 2020Antecedents and consequents of consumers not adopting e-commerce82 cited
  • 2009Action Learning with Second Life - A Pilot Study75 cited
  • 2019A conceptual framework for the adoption of big data analytics by e-commerce startups: a case-based approach74 cited
  • 2020Understanding the inhibitors to consumer mobile purchasing intentions19 cited

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  • 2021

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RETRACTED ARTICLE: The impact of the COVID-19 pandemic on socio-economic and sustainability
66 cited
  • 2024To Buy or Not to Buy? Exploring Ethical Consumerism in an Emerging Market—India13 cited
  • 2021RETRACTED: Experiential marketing: Will it affect customer citizenship behavior? An empirical study of multiple mediation model in Thailand12 cited
  • 2021Analysis on the economic effect of Sino-US trade friction from the perspective of added value12 cited