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Brand Capital and Firm Value
16 references·16 citing·38 second hopsampled
Brand Capital and Firm Value (2012)Brand Capital and Firm ValueDissecting Anomalies (2007)Dissecting AnomaliesThe Value Premium (2005)The Value PremiumThe Stock Market Valuation of Research and Development Expenditures (2001)The Stock Market Valuation of…Intangibles: Management, Measurement, and Reporting (2001)Intangibles: Management, Meas…Intangibles: Management, Measurement, and Reporting (2001)Intangibles: Management, Meas…Have Individual Stocks Become More Volatile? An Empirical Exploration of Idiosyncratic Risk (2001)Have Individual Stocks Become…The New Issues Puzzle (1995)The New Issues PuzzleSize and Book-to-Market Factors in Earnings and Returns (1995)Size and Book-to-Market Facto…The Measurement and Determinants of Brand Equity: A Financial Approach (1993)The Measurement and Determina…Common risk factors in the returns on stocks and bonds (1993)Common risk factors in the re…Capital disadvantage: America's failing capital investment system. (1992)Capital disadvantage: America…Managing brand equity : capitalizing on the value of a brand name. (1991)Managing brand equity : capit…A Simple Model of Capital Market Equilibrium with Incomplete Information (1987)A Simple Model of Capital Mar…Tobin's Marginal q and Average q: A Neoclassical Interpretation (1982)Tobin's Marginal q and Averag…Issues in Assessing the Contribution of Research and Development to Productivity Growth (1979)Issues in Assessing the Contr…Advertising as Information (1974)Advertising as InformationHacking corporate reputations (2026)Hacking corporate reputationsMeasuring Intangible Capital with Market Prices (2024)Measuring Intangible Capital …Rents and Intangible Capital: A Q+ Framework (2023)Rents and Intangible Capital:…Open Source Cross-Sectional Asset Pricing (2021)Open Source Cross-Sectional A…Downside risk and the performance of volatility-managed portfolios (2021)Downside risk and the perform…Decomposing firm value (2021)Decomposing firm valueBrand Capital and Stock Price Crash Risk (2021)Brand Capital and Stock Price…Sweat Equity in U.S. Private Business* (2020)Sweat Equity in U.S. Private …On the performance of volatility-managed portfolios (2020)On the performance of volatil…Inalienable Customer Capital, Corporate Liquidity, and Stock Returns (2020)Inalienable Customer Capital,…The Strategic Effects of Trademark Protection (2019)The Strategic Effects of Trad…Measuring Intangible Capital with Market Prices (2019)Measuring Intangible Capital …Product differentiation by marketing and processing cooperatives: A choice experiment with cheese and cereal products (2018)Product differentiation by ma…Brand perception, cash flow stability, and financial policy (2013)Brand perception, cash flow s…Understanding the Effect of Advertising on Stock Returns and Firm Value: Theory and Evidence from a Structural Model (2012)Understanding the Effect of A…Corporate Social Responsibility and Asset Pricing in Industry Equilibrium (2012)Corporate Social Responsibili…CAPITAL ASSET PRICES: A THEORY OF MARKET EQUILIBRIUM UNDER CONDITIONS OF RISK* (1964)Risk, Return, and Equilibrium: Empirical Tests (1973)The Cross-Section of Expected Stock Returns (1992)On Persistence in Mutual Fund Performance (1997)Illiquidity and stock returns: cross-section and time-series effects (2002)A five-factor asset pricing model (2014)The Framing of Decisions and the Psychology of Choice (1981)The Limits of Arbitrage (1995)The Cross‐Section of Volatility and Expected Returns (2006)Crime and Punishment: An Economic Approach (1968)Information and Consumer Behavior (1970)A Conceptual Model of Service Quality and Its Implications for Future Research (1985)Consumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence (1988)Corporate Social Responsibility: A Theory of the Firm Perspective (2001)The relationship between return and market value of common stocks (1981)Investor Psychology and Security Market Under‐ and Overreactions (1998)Investor Sentiment and the Cross‐Section of Stock Returns (2006)An Intertemporal Capital Asset Pricing Model (1973)Multifactor Explanations of Asset Pricing Anomalies (1996)Industry costs of equity (1997)Distribution of the Estimators for Autoregressive Time Series with a Unit Root (1979)Distribution of the Estimators for Autoregressive Time Series With a Unit Root (1979)The distribution of realized stock return volatility (2001)Asymmetric correlations of equity portfolios (2002)Default Risk in Equity Returns (2004)The Econometrics of Financial Markets (2012)Stakeholder influence capacity and the variability of financial returns to corporate social responsibility (2007)Location, control and innovation in knowledge-intensive industries (2008)Knowledge Management in Theory and Practice (2013)Growth in Cities (1992)International R&D spillovers (1995)Sources, Procedures, and Microeconomic Effects of Innovation (2000)Time to Build and Aggregate Fluctuations (1982)Do Investment-Cash Flow Sensitivities Provide Useful Measures of Financing Constraints? (1997)The Impact of Uncertainty Shocks (2009)Market-Based Assets and Shareholder Value: A Framework for Analysis (1998)The Chain of Effects from Brand Trust and Brand Affect to Brand Performance: The Role of Brand Loyalty (2001)Partial Least Squares Structural Equation Modeling (2017)
this work references cited by second hop· second hop is a sample of the most-cited connections

References

  • 1993Common risk factors in the returns on stocks and bonds26,615 cited
  • 1987A Simple Model of Capital Market Equilibrium with Incomplete Information5,808 cited
  • 1979Issues in Assessing the Contribution of Research and Development to Productivity Growth4,228 cited
  • 1995The New Issues Puzzle3,550 cited
  • 1991Managing brand equity : capitalizing on the value of a brand name.3,547 cited
  • 1995Size and Book-to-Market Factors in Earnings and Returns3,456 cited
  • 1974Advertising as Information3,430 cited
  • 1982Tobin's Marginal q and Average q: A Neoclassical Interpretation3,178 cited
  • 2001Have Individual Stocks Become More Volatile? An Empirical Exploration of Idiosyncratic Risk2,419 cited
  • 2001Intangibles: Management, Measurement, and Reporting1,832 cited
  • 2001The Stock Market Valuation of Research and Development Expenditures1,734 cited
  • 2007Dissecting Anomalies1,573 cited
  • 1993The Measurement and Determinants of Brand Equity: A Financial Approach1,502 cited
  • 2001Intangibles: Management, Measurement, and Reporting1,482 cited
  • 2005The Value Premium1,334 cited
  • 1992

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Capital disadvantage: America's failing capital investment system.
1,148 cited

Cited by

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  • 2021Decomposing firm value157 cited
  • 2013Brand perception, cash flow stability, and financial policy149 cited
  • 2012Understanding the Effect of Advertising on Stock Returns and Firm Value: Theory and Evidence from a Structural Model107 cited
  • 2024Measuring Intangible Capital with Market Prices99 cited
  • 2026Hacking corporate reputations96 cited
  • 2019The Strategic Effects of Trademark Protection92 cited
  • 2020Inalienable Customer Capital, Corporate Liquidity, and Stock Returns87 cited
  • 2023Rents and Intangible Capital: A Q+ Framework84 cited
  • 2020Sweat Equity in U.S. Private Business*77 cited
  • 2021Downside risk and the performance of volatility-managed portfolios48 cited
  • 2019Measuring Intangible Capital with Market Prices44 cited
  • 2018Product differentiation by marketing and processing cooperatives: A choice experiment with cheese and cereal products42 cited
  • 2012Corporate Social Responsibility and Asset Pricing in Industry Equilibrium42 cited
  • 2021Open Source Cross-Sectional Asset Pricing40 cited