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The effect of human model image backgrounds on consumer responses: empirical evidence from a Chinese apparel e-retailer
16 references·1 citing·56 second hopsampled
The effect of human model image backgrounds on consumer responses: empirical evidence from a Chinese apparel e-retailer (2021)The effect of human model image backgroun…Consumer perceptions of information helpfulness and determinants of purchase intention in online consumer reviews of services (2018)Consumer perceptions of infor…Measuring Processing Fluency: One versus Five Items (2017)Measuring Processing Fluency:…Mining customer requirements from online reviews: A product improvement perspective (2016)Mining customer requirements …The effects of online product presentation on consumer responses: A mental imagery perspective (2014)The effects of online product…The “Visual Preference Heuristic”: The Influence of Visual versus Verbal Depiction on Assortment Processing, Perceived Variety, and Choice Overload (2013)The “Visual Preference Heuris…On Product Uncertainty in Online Markets: Theory and Evidence1 (2012)On Product Uncertainty in Onl…The Influence of Personal and Social-Interactive Engagement in Social TV Web Sites (2011)The Influence of Personal and…The Effects of Presentation Formats and Task Complexity on Online Consumers’ Product Understanding1 (2007)The Effects of Presentation F…Effects of online communication practices on consumer perceptions of performance uncertainty for search and experience goods (2007)Effects of online communicati…On-line product presentation: Effects on mood, perceived risk, and purchase intention (2005)On-line product presentation:…Culture and point of view (2003)Culture and point of viewIs Beauty Best? Highly versus Normally Attractive Models in Advertising (2001)Is Beauty Best? Highly versus…The Generation and Consequences of Communication-Evoked Imagery (1992)The Generation and Consequenc…An Imagery-Processing View of the Role of Pictures in Print Advertisements (1991)An Imagery-Processing View of…The Role of Imagery in Information Processing: Review and Extensions (1987)The Role of Imagery in Inform…The Role of Attention in Mediating the Effect of Advertising on Attribute Importance (1986)The Role of Attention in Medi…Can you imagine yourself wearing this product? Embodied mental simulation and attractiveness in e-commerce product pictures (2022)Can you imagine yourself wear…Statistical principles in experimental design. 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References

  • 1987The Role of Imagery in Information Processing: Review and Extensions1,279 cited
  • 2003Culture and point of view867 cited
  • 2012On Product Uncertainty in Online Markets: Theory and Evidence1681 cited
  • 2007The Effects of Presentation Formats and Task Complexity on Online Consumers’ Product Understanding1588 cited
  • 2018Consumer perceptions of information helpfulness and determinants of purchase intention in online consumer reviews of services477 cited
  • 2007Effects of online communication practices on consumer perceptions of performance uncertainty for search and experience goods439 cited
  • 2005On-line product presentation: Effects on mood, perceived risk, and purchase intention439 cited
  • 2001Is Beauty Best? Highly versus Normally Attractive Models in Advertising391 cited
  • 1992The Generation and Consequences of Communication-Evoked Imagery388 cited
  • 2014The effects of online product presentation on consumer responses: A mental imagery perspective345 cited
  • 2016Mining customer requirements from online reviews: A product improvement perspective334 cited
  • 2017Measuring Processing Fluency: One versus Five Items326 cited
  • 2013The “Visual Preference Heuristic”: The Influence of Visual versus Verbal Depiction on Assortment Processing, Perceived Variety, and Choice Overload316 cited
  • 1991An Imagery-Processing View of the Role of Pictures in Print Advertisements

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297 cited
  • 1986The Role of Attention in Mediating the Effect of Advertising on Attribute Importance292 cited
  • 2011The Influence of Personal and Social-Interactive Engagement in Social TV Web Sites253 cited
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    • 2022Can you imagine yourself wearing this product? Embodied mental simulation and attractiveness in e-commerce product pictures17 cited