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ChapterCustomer Co-Creation

Matthew S. O’Hern2017

Chapter2017

Customer Co-Creation

Matthew S. O’Hern · Aric Rindfleisch

199 citations·0/0 files stored·Routledge eBooks

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Service and Product Innovation Customer Service Quality and Loyalty Digital Marketing and Social Media

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References

1985Intrinsic Motivation and Self-Determination in Human Behavior 1988Intrinsic Motivation and Self-Determination in Human Behavior 2003Evolving to a New Dominant Logic for Marketing 1995The Stakeholder Theory of the Corporation: Concepts, Evidence, and Implications 1994The Capabilities of Market-Driven Organizations 2004Co-creation experiences: The next practice in value creation 1996ASSESSING THE WORK ENVIRONMENT FOR CREATIVITY.1993Toward a Theory of Organizational Creativity

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2018Absorptive capacity for need knowledge: Antecedents and effects for employee innovativeness 2015Roles and Resource Contributions of Customers in Value Co-creation 2010A Typology of Customer Co-Creation in the Innovation Process 2016Product co‐development in an emerging market: The role of buyer‐supplier compatibility and institutional environment 2015Customer brand co-creation: a conceptual model 2012The mechanisms of value co-creation

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2010Customer Co-Creationchapter · 37 shared references 2013INNOVACIÓN DE SERVICIO Y CO-CREACIÓN CON LOS CLIENTES DE LA EMPRESA: EFECTOS SOBRE LOS RESULTADOSarticle · 14 shared references 2010Opportunism in Co-Production: Implications for Value Co-Creationarticle · 10 shared references 2013Projective customer competence: Projecting future customer needs that drive innovation performancearticle · 10 shared references 2015Roles and Resource Contributions of Customers in Value Co-creationarticle · 9 shared references 2013The Value of Customer Cocreated Knowledge during the Innovation Processarticle · 8 shared references

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Year2017

Typechapter

Published2017-07-05

VenueRoutledge eBooks

Languageen

Citations199

Files0 public / 0

ShelfService and Product Innovation

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doi10.4324/9781315088754-4

openalex_workW3131571370

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2015You decide, we donate: Strengthening consumer–brand relationships through digitally co-created social responsibility

2015Motivations for customer engagement in online co-innovation communities (OCCs)