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The use of the success‐based decision rule to support the holistic evaluation process in FITradeoff
16 references·0 citing·43 second hop
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References

  • 1956The magical number seven, plus or minus two: Some limits on our capacity for processing information.17,773 cited
  • 1955A BEHAVIORAL MODEL OF RATIONAL CHOICE15,851 cited
  • 2002Multiple Criteria Decision Analysis2,658 cited
  • 1992Value-Focused Thinking: A Path to Creative Decisionmaking2,139 cited
  • 1996Multicriteria Methodology for Decision Aiding1,351 cited
  • 2012Application of decision-making techniques in supplier selection: A systematic review of literature983 cited
  • 2007Social neuroeconomics: the neural circuitry of social preferences780 cited
  • 2004Neuroeconomics: The Consilience of Brain and Decision732 cited
  • 2009What Drives the Disposition Effect? An Analysis of a Long‐Standing Preference‐Based Explanation711 cited
  • 2011Neuromarketing: The New Science of Consumer Behavior663 cited
  • 2005Prospect theory on the brain? Toward a cognitive neuroscience of decision under risk404 cited
  • 1993Behavioral influences on weight judgments in multiattribute decision making393 cited
  • 2015A new method for elicitation of criteria weights in additive models: Flexible and interactive tradeoff364 cited
  • 2007Neuroeconomics341 cited
  • 2005NeuroEconomics: An overview from an economic perspective

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287 cited
  • 2014Towards a NeuroIS Research Methodology: Intensifying the Discussion on Methods, Tools, and Measurement176 cited
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