SZodixStudyAcademic Library

Shelves Open access

Study · an open academic library·Metadata from OpenAlex (CC0)·Shelves·OpenAlex metadata, de-duplicated

Marketing Research: An Applied Orientation -6/E. · Study

ArticleShelves

ArticleMarketing Research: An Applied Orientation -6/E.

Naresh K. Malhotra2010

Article2010

Marketing Research: An Applied Orientation -6/E.

Naresh K. Malhotra

38 citations·0/0 files stored

No readable copy stored yet — this record is metadata only.

No open-access location is known for this record yet.

Literature note Cite in a project Citation map

Marketing and Advertising Strategies Consumer Behavior and Market Dynamics Business and Management Studies

Abstract

No abstract was published for this record.

Paper brief

Loading…

Cite this work

Citation unavailable for this work.

BibTeX RIS CSL-JSON

No public copy is stored for this record, so only the metadata is cited.

Citations in this library

Citation map →

Stored only when both papers are in the corpus — 38 citations exist upstream.

Cited by

2019Competing scales for measuring perceived quality in the electronic retail industry: A comparison between E-S-Qual and E-TailQ 2021The deterrence effect of Guanxi on opportunism: The moderating effects of “three institutional pillars”2024Psychological mechanisms behind access-based luxury brand consumption: Empirical investigation from the lens of new ownership paradigm 2017THE INFLUENCE OF PERCEIVED QUALITY, BRAND IMAGE, AND EMOTIONAL VALUE TOWARDS PURCHASE INTENTION OF CONSINA BACKPACK 2021The adoption of pricing from an organizational perspective and its impact on relative firm performance 2019Consumer cultural studies 2024SNS citizenship behavior based on D&M information system success model and social capital theory: Mediating role of subjective well-being

Details

Year2010

Typearticle

Published2010-02-25

Languageen

Citations38

Files0 public / 0

ShelfMarketing and Advertising Strategies

Identifiers

openalex_workW3158487803

Links

landingopen

Imported from OpenAlex (CC0) — nothing here is generated.