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The impact of brand trust on brand loyalty mediated by customer satisfaction: Case of Tokobagus.com (now OLX.co.id)
16 references·0 citing·45 second hop
The impact of brand trust on brand loyalty mediated by customer satisfaction: Case of Tokobagus.com (now OLX.co.id) (2015)The impact of brand trust on brand loyalt…Perilaku Konsumen (Teori Dan Penerapannya Dalam Pemasaran) (2011)Perilaku Konsumen (Teori Dan …Cara Menggunakan Dan Memaknai Analisis Jalur (Path Analysis) (2007)Cara Menggunakan Dan Memaknai…Factors influencing consumer perceptions of brand trust online (2004)Factors influencing consumer …Does Customer Knowledge Affect How Loyalty is Formed? (2002)Does Customer Knowledge Affec…Country as brand, product, and beyond: A place marketing and brand management perspective (2002)Country as brand, product, an…Consumers’ Beliefs about Product Benefits: The Effect of Obviously Irrelevant Product Information (2002)Consumers’ Beliefs about Prod…The Chain of Effects from Brand Trust and Brand Affect to Brand Performance: The Role of Brand Loyalty (2001)The Chain of Effects from Bra…Strategic Brand Management: Building, Measuring, and Managing Brand Equity. (2000)Strategic Brand Management: B…Flaming, Complaining, Abstaining: How Online Users Respond to Privacy Concerns (1999)Flaming, Complaining, Abstain…Antecedents and consequences of trust and satisfaction in buyer‐seller relationships (1998)Antecedents and consequences …The Behavioral Consequences of Service Quality (1996)The Behavioral Consequences o…Word-of-mouth effects on short-term and long-term product judgments (1995)Word-of-mouth effects on shor…The Commitment-Trust Theory of Relationship Marketing (1994)The Commitment-Trust Theory o…Selected Determinants of Consumer Satisfaction and Complaint Reports (1983)Selected Determinants of Cons…Sources of consumer satisfaction with retail outlets. (1981)Sources of consumer satisfact…Disconfirmation of consumer expectations through product trial. (1979)Disconfirmation of consumer e…Building Strong Brands (1995)The Reality of Brands: (1998)Brands and Branding: Research Findings and Future Priorities (2006)Social media marketing efforts of luxury brands: Influence on brand equity and consumer behavior (2016)Influencer Marketing: How Message Value and Credibility Affect Consumer Trust of Branded Content on Social Media (2018)Competing on the Eight Dimensions of Quality (1987)Consumer Ethnocentrism: Construction and Validation of the CETSCALE (1987)Managing Brand Equity (1991)Destination Branding: Insights and Practices from Destination Management Organizations (2005)A model of destination branding: Integrating the concepts of the branding and destination image (2010)Consumer behavior and environmental sustainability in tourism and hospitality: a review of theories, concepts, and latest research (2021)A Conceptual Model of Service Quality and Its Implications for Future Research (1985)SERVQUAL: A multiple-Item Scale for measuring consumer perceptions of service quality (1988)Measuring Service Quality: A Reexamination and Extension (1992)Assessing the effects of quality, value, and customer satisfaction on consumer behavioral intentions in service environments (2000)Understanding Customer Experience Throughout the Customer Journey (2016)Work and motivation (1964)Belief, Attitude, Intention and Behavior: An Introduction to Theory and Research (1975)A Cognitive Model of the Antecedents and Consequences of Satisfaction Decisions (1980)The Antecedents and Consequences of Customer Satisfaction for Firms (1993)A Theory of Cognitive Dissonance (2017)Structural equation modeling in practice: A review and recommended two-step approach. (1988)Brand trust in the context of consumer loyalty (2001)Customer repurchase intention (2003)The role played by perceived usability, satisfaction and consumer trust on website loyalty (2005)Significance tests and goodness of fit in the analysis of covariance structures. (1980)Evaluating Structural Equation Models with Unobservable Variables and Measurement Error (1981)A Dynamic Process Model of Service Quality: From Expectations to Behavioral Intentions (1993)Customer Satisfaction, Market Share, and Profitability: Findings From Sweden (1994)Free Competition and the Optimal Amount of Fraud (1973)Dimensions of Consumer Expertise (1987)Who is the Celebrity Endorser? Cultural Foundations of the Endorsement Process (1989)Word of mouth communication within online communities: Conceptualizing the online social network (2007)Determinants of consumer engagement in electronic word-of-mouth (eWOM) in social networking sites (2011)Customer Engagement: Exploring Customer Relationships Beyond Purchase (2012)Estimating Nonresponse Bias in Mail Surveys (1977)Consumer–Company Identification: A Framework for Understanding Consumers’ Relationships with Companies (2003)Some antecedents and outcomes of brand love (2006)Using PLS Path Modeling for Assessing Hierarchical Construct Models: Guidelines and Empirical Illustration1 (2009)Comparative fit indexes in structural models. (1990)An Examination of the Nature of Trust in Buyer-Seller Relationships (1997)Trust and TAM in Online Shopping: An Integrated Model1 (2003)PENGARUH KEPERCAYAAN DAN KEPUASAN PELANGGAN TERHADAP LOYALITAS PELANGGAN (2016)Analysis of Mediation Effect Of Consumer Satisfaction On The Effect Of Service Quality, Price and Consumer Trust On Consumer Loyalty (2019)THE EFFECT OF SOCIAL MEDIA INFLUENCER ON BRAND IMAGE, SELF-CONCEPT, AND PURCHASE INTENTION (2019)
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References

  • 1994The Commitment-Trust Theory of Relationship Marketing23,031 cited
  • 1996The Behavioral Consequences of Service Quality12,400 cited
  • 2001The Chain of Effects from Brand Trust and Brand Affect to Brand Performance: The Role of Brand Loyalty7,033 cited
  • 2000Strategic Brand Management: Building, Measuring, and Managing Brand Equity.3,262 cited
  • 2002Country as brand, product, and beyond: A place marketing and brand management perspective1,889 cited
  • 1983Selected Determinants of Consumer Satisfaction and Complaint Reports1,466 cited
  • 1998Antecedents and consequences of trust and satisfaction in buyer‐seller relationships1,088 cited
  • 2011Perilaku Konsumen (Teori Dan Penerapannya Dalam Pemasaran)981 cited
  • 1995Word-of-mouth effects on short-term and long-term product judgments687 cited
  • 1979Disconfirmation of consumer expectations through product trial.564 cited
  • 2004Factors influencing consumer perceptions of brand trust online478 cited
  • 1981Sources of consumer satisfaction with retail outlets.380 cited
  • 1999Flaming, Complaining, Abstaining: How Online Users Respond to Privacy Concerns329 cited
  • 2002Does Customer Knowledge Affect How Loyalty is Formed?281 cited
  • 2007

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Cara Menggunakan Dan Memaknai Analisis Jalur (Path Analysis)
264 cited
  • 2002Consumers’ Beliefs about Product Benefits: The Effect of Obviously Irrelevant Product Information211 cited
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