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Uncovering the relationship between revenue management and hotel loyalty programs · Study

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ArticleUncovering the relationship between revenue management and hotel loyalty programs

Melissa A. Lentz2021

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Articlebronze2021

Uncovering the relationship between revenue management and hotel loyalty programs

Melissa A. Lentz · Orie Berezan · Carola Raab

23 citations·0/0 files stored·Journal of Revenue and Pricing Management

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Customer Service Quality and Loyalty Supply Chain and Inventory Management Consumer Market Behavior and Pricing

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References

1979Prospect Theory: An Analysis of Decision under Risk 1988Prospect theory: An analysis of decision under risk 1997Focus Groups as Qualitative Research 1999Whence Consumer Loyalty?1990Zero defections: quality comes to services.1999Whence Consumer Loyalty?1997Customer value: The next source for competitive advantage 2020An overview of content analysis

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Details

Year2021

Typearticle

Published2021-06-21

VenueJournal of Revenue and Pricing Management

ISSN-L1476-6930

Languageen

Citations23

Files0 public / 0

ShelfCustomer Service Quality and Loyalty

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doi10.1057/s41272-021-00331-0

openalex_workW3176328909

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