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Differential game approach to pricing and advertising decisions
16 references·0 citing·43 second hop
Differential game approach to pricing and advertising decisions (2021)Differential game approach to pricing and…Pricing and Revenue Optimization (2020)Pricing and Revenue Optimizat…Optimal joint dynamic pricing, advertising and inventory control model for perishable items with psychic stock effect (2019)Optimal joint dynamic pricing…1. On the Concept of Health Capital and the Demand for Health (2017)1. On the Concept of Health C…Equilibrium analysis of pricing competition and cooperation in supply chain with one common manufacturer and duopoly retailers (2016)Equilibrium analysis of prici…Recent Developments in Dynamic Pricing Research: Multiple Products, Competition, and Limited Demand Information (2014)Recent Developments in Dynami…Recent developments in dynamic advertising research (2012)Recent developments in dynami…Optimal pricing and advertising in a durable-good duopoly (2010)Optimal pricing and advertisi…A differential game model of the marketing-operations interface (2010)A differential game model of …The Direct and Indirect Effects of Advertising Spending on Firm Value (2009)The Direct and Indirect Effec…An oligopoly model of dynamic advertising competition (2008)An oligopoly model of dynamic…Coordination and Lock-In: Competition with Switching Costs and Network Effects (2006)Coordination and Lock-In: Com…Competitive Advertising Under Uncertainty: A Stochastic Differential Game Approach (2004)Competitive Advertising Under…Pricing and revenue optimization (2002)Pricing and revenue optimizat…Optimal Advertising Policy Under Dynamic Conditions (1976)Optimal Advertising Policy Un…Optimal Advertising Policy under Dynamic Conditions (1962)Optimal Advertising Policy un…Investment in Human Capital: A Theoretical Analysis (1962)Investment in Human Capital: …Efficient Capital Markets: A Review of Theory and Empirical Work (1970)EFFICIENT CAPITAL MARKETS: A REVIEW OF THEORY AND EMPIRICAL WORK* (1970)The Cross-Section of Expected Stock Returns (1992)Does Chatter Really Matter? Dynamics of User-Generated Content and Stock Performance (2011)Firm Innovativeness and Its Performance Outcomes: A Meta-Analytic Review and Theoretical Integration (2012)Attracting Investor Attention through Advertising (2014)Stability in Competition (1929)Stability in Competition (1990)Predictably irrational: the hidden forces that shape our decisions (2008)Dynamic pricing and learning: Historical origins, current research, and new directions (2015)A review of choice-based revenue management: Theory and methods (2018)Mapping the Ethicality of Algorithmic Pricing: A Review of Dynamic and Personalized Pricing (2019)A Theory of the Allocation of Time (1965)Myopia and Inconsistency in Dynamic Utility Maximization (1973)A New Approach to Consumer Theory (1976)The Relationship Between Education and Adult Mortality in the United States (2004)The Determinants of Mortality (2006)Understanding differences in health behaviors by education (2009)MONOPOLISTIC COMPETITION AND OPTIMUM PRODUCT DIVERSITY (1975)Markets and Hierarchies: Analysis and Antitrust Implications. (1976)Competing Technologies, Increasing Returns, and Lock-In by Historical Events (1989)Chapter 27 Recent Developments in the Theory of Regulation (2007)Platform Rules: Multi-Sided Platforms as Regulators (2008)Unpaid Crowd Complementors: The Platform Network Effect Mirage (2014)The Economic Effects of Advertising. (1942)Distributed Lags and Investment Analysis (1956)An Operations-Research Study of Sales Response to Advertising (1957)Asset Stock Accumulation and Sustainability of Competitive Advantage (1989)An Evaluation Cost Model of Consideration Sets (1990)Barriers to New Competition (1956)Barriers to New Competition (1957)Advertising as Information (1974)Optimal Advertising and Pricing in a New-Product Adoption Model (2008)Environmental-regulation pricing strategies for green supply chain management (2009)A MULTI OBJECTIVE MODEL FOR OPTIMIZATION OF A GREEN SUPPLY CHAIN NETWORK (2010)The Production of Human Capital and the Life Cycle of Earnings (1967)Entry and Exit Decisions under Uncertainty (1989)Migration and Development: A Theoretical Perspective (2010)Demand Functions in Decision Modeling: A Comprehensive Survey and Research Directions (2013)Dynamic pricing and learning: Historical origins, current research, and new directions (2015)Understanding the Impact of Synergy in Multimedia Communications (2003)Chapter 28 The Economic Analysis of Advertising (2007)From Generic to Branded: A Model of Spillover in Paid Search Advertising (2011)
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References

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  • 20171. On the Concept of Health Capital and the Demand for Health4,006 cited
  • 1962Optimal Advertising Policy under Dynamic Conditions1,032 cited
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  • 2020Pricing and Revenue Optimization602 cited
  • 2006Coordination and Lock-In: Competition with Switching Costs and Network Effects539 cited
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  • 2009The Direct and Indirect Effects of Advertising Spending on Firm Value499 cited
  • 2014Recent Developments in Dynamic Pricing Research: Multiple Products, Competition, and Limited Demand Information225 cited
  • 2004Competitive Advertising Under Uncertainty: A Stochastic Differential Game Approach184 cited
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  • 2016Equilibrium analysis of pricing competition and cooperation in supply chain with one common manufacturer and duopoly retailers107 cited
  • 2010Optimal pricing and advertising in a durable-good duopoly98 cited
  • 2010A differential game model of the marketing-operations interface92 cited
  • 2019Optimal joint dynamic pricing, advertising and inventory control model for perishable items with psychic stock effect

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86 cited
  • 2008An oligopoly model of dynamic advertising competition70 cited
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