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Purchasing Decisions of Coffee in the Pesen Kopi: A Consumer Behavior Approach
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Purchasing Decisions of Coffee in the Pesen Kopi: A Consumer Behavior Approach (2021)Purchasing Decisions of Coffee in the Pes…PERAN BRAND IMAGE MEMEDIASI PROMOSI DAN HARGA TERHADAP KEPUTUSAN PEMBELIAN SMARTPHONE SAMSUNG DI KOTA DENPASAR (2019)PERAN BRAND IMAGE MEMEDIASI P…THE EFFECT OF SOCIAL MEDIA MARKETING ACTIVITIES ON BRAND AWARENESS, BRAND IMAGE AND BRAND LOYALTY (2018)THE EFFECT OF SOCIAL MEDIA MA…Manajemen pemasaran dan pemasaran jasa (2009)Manajemen pemasaran dan pemas…Managing Brand Equity (1991)Customer Loyalty: Toward an Integrated Conceptual Framework (1994)Whence Consumer Loyalty? (1999)The Role of Trust in Understanding the Impact of Social Media Marketing on Brand Equity and Brand Loyalty (2019)Sustainable customer retention through social media marketing activities using hybrid SEM-neural network approach (2022)The Impact of TikTok User Satisfaction on Continuous Intention to Use the Application (2022)Manajemen Pemasaran 2 (2002)Marketing Dan Kasus-Kasus Pilihan (2013)The Influence of Brand Image on Purchase Behaviour Through Brand Trust (2014)How Brand Image Mediated Sales Promotion and Price to Impact Shopee Consumer's Decision? The Case of Urban Worker in Jakarta (2021)The Role Of Brand Image As Mediating Variable In The Influence Of Price And Promotion On Buying Interest (Study Case On Hyundai Electric Car) (2021)THE ROLE OF E-TRUST AND BRAND IMAGE ON REPURCHASE INTENTION SHOPEE FOOD (2024)Pengaruh Kualitas Layanan, Kualitas Produk dan Nilai Nasabah Terhadap Kepuasan dan Loyalitas Nasabah Bank Mandiri (2009)Pengaruh harga kualitas produk dan citra merek BRAND IMAGE terhadap keputusan pembelian motor (2018)PENGARUH KUALITAS PRODUK, CITRA MEREK, KEPERCAYAAN, KEMUDAHAN, dan HARGA TERHADAP KEPUTUSAN PEMBELIAN PADA E-COMMERCE SHOPEE (Survei pada Mahasiswa S1 Fakultas Ekonomi Jurusan Manajemen Universitas Labuhan Batu) (2020)
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References

  • 2009Manajemen pemasaran dan pemasaran jasa1,836 cited
  • 2018THE EFFECT OF SOCIAL MEDIA MARKETING ACTIVITIES ON BRAND AWARENESS, BRAND IMAGE AND BRAND LOYALTY760 cited
  • 2019PERAN BRAND IMAGE MEMEDIASI PROMOSI DAN HARGA TERHADAP KEPUTUSAN PEMBELIAN SMARTPHONE SAMSUNG DI KOTA DENPASAR21 cited

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