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A structural evaluation of university identification
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References

  • 1981Evaluating Structural Equation Models with Unobservable Variables and Measurement Error113,385 cited
  • 2004The Social Identity Theory of Intergroup Behavior13,600 cited
  • 1996The Behavioral Consequences of Service Quality12,400 cited
  • 1986Psychology of intergroup relations10,696 cited
  • 1997Dimensions of Brand Personality7,380 cited
  • 1992Alumni and their alma mater: A partial test of the reformulated model of organizational identification5,809 cited
  • 1978Differentiation between social groups: Studies in the social psychology of intergroup relations.5,023 cited
  • 1978Social categorization, social identity and social comparison1,354 cited
  • 1995Strategic Marketing for Educational Institutions822 cited
  • 2006Destination Personality: An Application of Brand Personality to Tourism Destinations797 cited
  • 2009A new measure of brand personality606 cited
  • 1993European Journal of Marketing602 cited
  • 2001The effect of brand personality and brand identification on brand loyalty: Applying the theory of social identification577 cited
  • 2008Service worker role in encouraging customer organizational citizenship behaviors538 cited
  • 2012Corporate identity, corporate branding and corporate reputations

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  • 2018Co-creation in higher education: towards a conceptual model434 cited
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