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I implement, they deliberate: The matching effects of point of view and mindset on consumer attitudes
16 references·1 citing·46 second hop
I implement, they deliberate: The matching effects of point of view and mindset on consumer attitudes (2021)I implement, they deliberate: The matchin…Is a Picture Worth a Thousand Words? An Empirical Study of Image Content and Social Media Engagement (2019)Is a Picture Worth a Thousand…Value from hedonic experience and engagement. (2006)Value from hedonic experience…The Case for Mental Imagery (2006)The Case for Mental ImageryRegulatory Fit and Persuasion: Transfer From "Feeling Right." (2004)Regulatory Fit and Persuasion…IMAGINE YOURSELF IN THE PRODUCT : Mental Simulation, Narrative Transportation, and Persuasion (2004)IMAGINE YOURSELF IN THE PRODU…Bringing the Frame Into Focus: The Influence of Regulatory Fit on Processing Fluency and Persuasion. (2004)Bringing the Frame Into Focus…Attention Capture and Transfer in Advertising: Brand, Pictorial, and Text-Size Effects (2004)Attention Capture and Transfe…Temporal construal. (2003)Temporal construal.Effect of subjective perspective taking during simulation of action: a PET investigation of agency (2001)Effect of subjective perspect…The role of transportation in the persuasiveness of public narratives. (2000)The role of transportation in…The role of feasibility and desirability considerations in near and distant future decisions: A test of temporal construal theory. (1998)The role of feasibility and d…The theory of planned behavior (1991)The theory of planned behaviorThe Role of Imagery in Information Processing: Review and Extensions (1987)The Role of Imagery in Inform…Measuring the Involvement Construct (1985)Measuring the Involvement Con…Advertising as Information (1974)Advertising as InformationInformation and Consumer Behavior (1970)Information and Consumer Beha…The impact of visual perspectives in advertisements on access‐based products (2024)The impact of visual perspect…Mirror neurons and the simulation theory of mind-reading (1998)Cortical Mechanisms of Human Imitation (1999)Philosophical conceptions of the self: implications for cognitive science (2000)From the perception of action to the understanding of intention (2001)Human Empathy Through the Lens of Social Neuroscience (2006)The Role of the Right Temporoparietal Junction in Social Interaction: How Low-Level Computational Processes Contribute to Meta-Cognition (2007)Crime and Punishment: An Economic Approach (1968)A Conceptual Model of Service Quality and Its Implications for Future Research (1985)Consumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence (1988)Corporate Social Responsibility: A Theory of the Firm Perspective (2001)Specious reward: A behavioral theory of impulsiveness and impulse control. 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878 cited
  • 2004IMAGINE YOURSELF IN THE PRODUCT : Mental Simulation, Narrative Transportation, and Persuasion832 cited
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    • 2024The impact of visual perspectives in advertisements on access‐based products18 cited