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Purpose This paper aims to investigate the role of relational governance in innovation platform development, specifically investigating the context of living labs. Design/methodology/approach Two longitudinal case studies are presented, derived from auto-ethnographic narratives, qualitative interviews and secondary documents, which cover the critical stages in the development of each living lab. Findings Empirical insights demonstrate the relevance of coordination activities based on joint planning and activities to support innovation platform development across different stages. The governance role of research actors as platform activators is also identified. Practical implications The paper offers a useful perspective for identifying collective goals between living lab actors and aligning joint activities across different stages of living lab development. Social implications The case provides insights into the challenges and opportunities for collaboration between academia, industry and users to support sustainable construction innovation. Originality/value A relational governance mode is identified, going beyond top down or bottom up approaches, which contributes a new understanding of how collective goals align within a relational space.
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