Web Accessibility in Corporate Australia: Perceptions versus Reality

Abstract

In this paper we describe the results of website audits and survey responses for organizations involved in the Australia Web Awards for 2011. 160 organizations entered their sites or sites they had developed as part of the awards, and in doing so were required to select the level of WCAG compliance for their site. Audits conducted on these sites after the awards completion showed that very few of the entrants actually met their selected level of accessibility compliance, regardless of the organization type. Survey responses from participating entrants in the AWA indicated that they were aware of the WCAG guidelines and various levels of compliance, and had experience in accessible design. Entrants also indicated knowledge of accessibility tools and methodologies, yet failed to produce sites with even rudimentary levels of accessibility. The paper concludes that whilst the Australian government is moving towards a framework of mandatory accessibility, the developers and designers involved in this study still see accessibility as largely optional.

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