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Social influence model and electronic word of mouth

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References

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2,135 cited

2002An Attitudinal Model of Technology-Based Self-Service: Moderating Effects of Consumer Traits and Situational Factors1,895 cited

2001The role of desires and anticipated emotions in goal‐directed behaviours: Broadening and deepening the theory of planned behaviour1,804 cited

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2017Do your social media lead you to make social deal purchases? Consumer-generated social referrals for sales via social commerce162 cited
2011Drivers of new product recommending and referral behaviour on social network sites158 cited
2016Getting the word out on Twitter: the role of influentials, information brokers and strong ties in building word-of-mouth for brands149 cited
2018The current state of knowledge on electronic word-of-mouth in advertising research148 cited
2018Online reviews: Differences by submission device144 cited
2016eWOM, eReferral and gender in the virtual community138 cited
2016The Desire that Propels Entrepreneurial Intentions18 cited
2021Effects of visit behavior on online store sales performance: personal computer (PC) versus mobile channels16 cited
2023The antecedents of customers’ attitude and behavioral intention of using e-banking: the moderating roles of social influence and customers’ traits10 cited