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Tuvalden tuşa: Sanat pazarındaki dijital dönüşümde NFT’lerin rolü
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References

  • 1969Broadening the Concept of Marketing1,048 cited
  • 2021Is non-fungible token pricing driven by cryptocurrencies?550 cited
  • 1978Marketing as Exchange: A Theory of Transactions in the Marketplace220 cited
  • 2019New dynamics of social status and distinction148 cited
  • 2006‘Escaping to the gallery’: understanding the motivations of visitors to galleries89 cited
  • 2000By Popular Demand: Marketing the Arts87 cited
  • 2020Contemporary Art: A Very Short Introduction68 cited
  • 2017“Marketing from the Art World”: A Critical Review of American Research in Arts Marketing33 cited
  • 2015When Arts Met Marketing: Arts Marketing Theory Embedded in Romanticism29 cited
  • 2009Producing and consuming arts: A marketing perspective20 cited

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