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Qualitative Market Research · Study

BookQualitative Market Research

Hy Mariampolski2001

Book2001

Qualitative Market Research

Hy Mariampolski

153 citations·0/0 files stored·Sage eBooks

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Consumer Behavior and Market Dynamics Focus Groups and Qualitative Methods Business and Management Studies

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2001Brand orientation in the charity sector: a framework for discussion and research 2017Qualitative Research in Advertising 2006Taking qualitative methods in organization and management research seriously 2007Computergestützte Analyse qualitativer Daten 2019The Rejection of Qualitative Research Methods in Economics 2022The role of green public procurement in enabling low-carbon cement with CCS: An innovation ecosystem perspective 2014Corporate citizenship and its impact upon consumer moralisation, decision-making and choice 2009Anthropology and ethnography: contributions to integrated marketing communications

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Year2001

Typebook

Published2001-01-01

VenueSage eBooks

Languageen

Citations153

Files0 public / 0

ShelfConsumer Behavior and Market Dynamics

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doi10.4135/9781412985529

openalex_workW4206377170

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