PENINGKATAN DAYA SAING PRODUK KONVEKSI USAHA KECIL BERBASIS IPTEK DI DESA TRI TUNGGAL KECAMATAN BABAT LAMONGAN

Abstract

Research purposes are improving competitiveness of garment products at Tri Tunggal village, Babat – Lamongan districts.Entrepreneurs convection problems at Tri Tunggal village lies in production factors is still done by manual processes,no financial report and products marketing rely on sales promotions so the impact on low production levels and less able tocompete with competitors. The method used is qualitative method. Research results is an partner’s using production technology ability and marketing are increased, so have an influence on improving the competitiveness of garment productsat UD. Putra Tunggal. It can be seen from product designs and customers number,and profit margins are increased.

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