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Influence of Brands on Female Consumer's Buying Behavior in Pakistan · Study

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ArticleInfluence of Brands on Female Consumer's Buying Behavior in Pakistan

Hareem Zeb2011

Article2011

Influence of Brands on Female Consumer's Buying Behavior in Pakistan

Hareem Zeb · Kashif Rashid · M.Bilal Javeed

36 citations·0/0 files stored·International Journal of Trade Economics and Finance

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Consumer Behavior in Brand Consumption and Identification Consumer Behavior and Marketing Influence Consumer Perception and Purchasing Behavior

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2022Role of Extrinsic Cues in the Formation of Quality Perceptions 2018Fashion attributes preferred by young Bangladeshi consumers while buying casual clothes 2016Impact of Advertising on Brand Awareness and Commitment in Female Apparel Industry 2019Market Sustainability: A Globalization and Consumer Culture Perspective in the Chinese Retail Market 2014Consumer perception of brand trust online of clothing in Karachi: A case study of Gul Ahmed 2022Improving the Economic Sustainability of the Fashion Industry: A Conceptual Model Proposal

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Year2011

Typearticle

Published2011-01-01

VenueInternational Journal of Trade Economics and Finance

ISSN-L2010-023X

Languageen

Citations36

Files0 public / 0

ShelfConsumer Behavior in Brand Consumption and Identification

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doi10.7763/ijtef.2011.v2.107

openalex_workW4235301209

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