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Mediaplanung · Study

BookMediaplanung

Fritz Unger2012

Book2012

Mediaplanung

Fritz Unger · Wolfgang Fuchs · Burkard Michel

35 citations·0/0 files stored·Springer eBooks

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Marketing and Advertising Strategies Media and Digital Communication Advertising and Communication Studies

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2014Mediaplanung im Dialogmarketing 2016Grundlagen der strategischen Kommunikation aus Sicht der Marketingkommunikation 2016Einsatz der Mediawerbung für die Marketingkommunikation 2016Entwicklung von Kommunikationsstrategien 2020Media Planung

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Year2012

Typebook

Published2012-11-20

VenueSpringer eBooks

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Citations35

Files0 public / 0

ShelfMarketing and Advertising Strategies

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doi10.1007/978-3-642-30657-0

openalex_workW4238967248

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