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Käuferverhalten
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Käuferverhalten (2002)KäuferverhaltenHow customer satisfaction with respect to price and quality affects customer retention: an integrated approach considering nonlinear effects (2013)How customer satisfaction wit…„Meine Firma, meine Mitarbeiter, meine Heimat.“ Merkmale unternehmerischen Engagements im deutschen Mittelstand (2010)„Meine Firma, meine Mitarbeit…Antezedenzien und Konsequenzen von Vertrauen im elektronischen Handel (2004)Antezedenzien und Konsequenze…A Theory of Cognitive Dissonance (1957)A Cognitive Model of the Antecedents and Consequences of Satisfaction Decisions (1980)A Theory of Cognitive Dissonance (2017)Corporate image as an enabler of customer retention (2022)Determinants of travel satisfaction for commercial airlines: A data mining approach (2024)Structural equation modeling in practice: A review and recommended two-step approach. (1988)The Commitment-Trust Theory of Relationship Marketing (1994)An Integrative Model Of Organizational Trust (1995)The Case for and Against Business Assumption of Social Responsibilities (1973)The pyramid of corporate social responsibility: Toward the moral management of organizational stakeholders (1991)The Social Responsibility of Business Is to Increase Its Profits (2007)
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  • 2013How customer satisfaction with respect to price and quality affects customer retention: an integrated approach considering nonlinear effects24 cited
  • 2010„Meine Firma, meine Mitarbeiter, meine Heimat.“ Merkmale unternehmerischen Engagements im deutschen Mittelstand21 cited
  • 2004Antezedenzien und Konsequenzen von Vertrauen im elektronischen Handel5 cited

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