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Neuromarketing: beyond branding
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Neuromarketing: beyond branding (2004)Neuromarketing: beyond brandingGüncel Pazarlama Yaklaşımlarının Sağlık Hizmetlerinde Uygulanabilirliği (2020)Güncel Pazarlama Yaklaşımları…The Consumer Neuroscience of Packaging (2018)The Consumer Neuroscience of …The weirdest people in the world? (2010)WEIRD languages have misled us, too [Comment on Henrich et al.] (2010)Power failure: why small sample size undermines the reliability of neuroscience (2013)estudio del branding y el packaging desde el campo del neuromarketing: una revisión bibliométrica (2022)Use of an Internet “Viral” Marketing Software Platform in Health Promotion (2008)Viral marketing: Motivations to forward online content (2009)Effectiveness of Digital Marketing in the Challenging Age: An Empirical Study (2015)
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  • 2018The Consumer Neuroscience of Packaging21 cited
  • 2020Güncel Pazarlama Yaklaşımlarının Sağlık Hizmetlerinde Uygulanabilirliği9 cited

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