Book1995

Sponsoring

15 citations0/0 files storedGabler Verlag eBooks

No readable copy stored yet — this record is metadata only.

No open-access location is known for this record yet.

Literature note Cite in a project Citation map

Marketing and Advertising Strategies Digital Marketing and Social Media Consumer Behavior in Brand Consumption and Identification

Abstract

Bücher über Sponsoring gibt es viele -aber nur wenige werden den Fragen gerecht, die sich die Sponsoren heute stellen. Ein Großteil der Werke über Sponsoring wurde Ende der 80er Jahre geschrieben und

Paper brief

Loading…

Cite this work

Citation unavailable for this work.

BibTeX RIS CSL-JSON

No public copy is stored for this record, so only the metadata is cited.

Citations in this library

Citation map →

Stored only when both papers are in the corpus — 15 citations exist upstream.

Cited by

1997A Comparison of the Effectiveness of Perimeter and Outdoor Advertising

Imported from OpenAlex (CC0) — nothing here is generated.